Juiced 2: Hot Import Nights features unparalleled vehicle customization, an adrenaline packed drift racing experience and ultra-realistic Driver DNA.

While its last study focussed on sports titles, behavioral research consultancy Bunnyfoot decided to take a closer look at other studies and uncovered that in-game advertising effectiveness is far less than initially reported. Most studies use participants knowing the objective, thus score faily high (87%), while an unsuspecting audience scored far lower (15%).

Another day, another batch of game trailers was released. Instead of giving them all their own posts, we grouped them, and so far there are trailers for:

• White Gold: War in Paradise [X360/PC] - Trailer
• Monster Hunter Freedom 2 [PSP] - JAP Trailer
• Bullet Witch [X360] - Outfits Trailer
• Bladestorm: The Hundred Years War [PS3/X360] - Trailer #6
• Def Jam: Icon [PS3/X360] - Block Reversal Trailer
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  We will update this throughout the day when new trailers become available. Read more for download links ...

Shadowrun is a team-based FPS set in a world where ancient magic blends with modern weapons and advanced technology to form a revolution in multiplayer FPS gaming.

Tilted Mill Entertainment has signed a license agreement with Mystic Game Development for its EMotion FX character animation SDK, to be used in its current RTS projects.

Atelier Iris 3 brings new designs, characters, and an epic story with new systems. It will give players more control and enjoyable game play experience by featuring the Active Cost Card Battle System and the Symbol Encounter System, as well as a Synthesis that is interesting, creative and challenging than the last two titles in the series.

Composer and music producer Tom Salta, whose previous credits include the MTV VMA nominated original score for Tom Clancy’s GRAW, has written and recorded the dark and epic original score for Tom Clancy’s Ghost Recon Advanced Warfighter 2.

Team17's Creative Director Martyn 'Spadge' Brown passes on the good word that after many iterations, delays and going back and forth with Microsoft, Worms HD for Xbox Live Arcade has "passed certification and is good to go. We are now working with Microsoft with regards to finalising our release date. Thanks for everyone's patience. Not long to wait now."

Another day, another batch of games shipped to stores. Instead of giving them all their own posts, we grouped them, and so far there are announcements for:

• SSX Blur (Wii)
• Formula One Championship Edition (PS3)
• MLB 07 The Show (PSP/PS2)
• Bullet Witch (X360)
• Meteos: Disney Magic (NDS)
• Marvel Trading Card Game (PSP)
• DDR Universe (X360)
• Chili Con Carnage (PSP)
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  We will update this throughout the day when new announcements become available. Read more for details ...

S.T.A.L.K.E.R. provides players with dynamic gameplay of fast and tough combats, where you are to oppose intelligent enemies, a diversety of weaponsy, possibility to control machinery, detailed and interactive game world, in a team based story-driven single player game, and multiplayer with numerous modes.

SEGA revealed details regarding the development of the video game adaptation of the theatrical movie release, The Golden Compass, based on the first book in the award-winning His Dark Materials trilogy, by British author Philip Pullman.

Dynamic action of Collapse immerses the player in an alternate future. 2096 A.D. The world we now is destroyed. Creatures from other dimension emerged over the old Europe, massacring and killing every life form they found on their way… That was one century ago.

Vivox announced that it will provide Second Life creators Linden Lab with integrated voice communication for the Second Life Grid, allowing players to speak with one another simply by walking up to each other without the need for a separate application, download, or login.

Revealed a while ago, Vivendi officially announced the PSP's first flight combat/racing game, M.A.C.H. (Modified Air Combat Heroes). Gamers will become outlaw pilots as they compete in deadly aerial contests of skill, speed and weaponry in this sky-high race to own the air.

NaturalMotion announced a partnership with Rockstar Games to integrate NaturalMotion’s euphoria engine into upcoming next-generation Rockstar Games titles.

Complimenting the SingStar range with a fresh new look and a broad contemporary song selection, SingStar Pop includes 30 new tracks and supports the impressive list of household-names already featured in the SingStar range, a great recipe to spice up any party.

Data Design Interactive announced that it has secured developer status for Nintendo Wii, and are in the process of porting six of their leading titles for the Wii format.

EA announced its launch onto Xbox Live Arcade with Boom Boom Rocket, a hypnotic rhythm music game conceived by EA’s casual games design team and Bizarre Creations, known for the Project Gotham Racing franchise.

Based on Sony Pictures Entertainment's Columbia Pictures' upcoming feature film, Spider-Man 3 allows players to experience the actions of heroic red-suited Spider-Man and, for the first time ever, his darker, more mysterious black-suited persona. We had the chance to get a sneak peek of the upcoming superhero goodness, and here are our first impressions …

Introversion Software confirmed rumors today that they are working on a multiplayer version of Darwinia. Multiwinia will combine elements of Darwinia, with the addition of multiplayer support which will enable both co-operative and competitive battles between massive Darwinian armies.

Legend: Hand of God is an action RPG set in a fantasy world where you guide your hero in his quest against evil, fighting your way through action filled battles.

In Medal of Honor Vanguard you reprise the role of Frank Keegan, Corporal of the 82nd Airborne Division and engage in behind enemy lines missions throughout Europe, epic battles that turned America’s first paratroopers into heroes of WWII.

Capcom announced that it has entered into an agreement to license the Unreal Engine 3 from Epic Games, Inc., for an unannounced project being developed in North America.

THQ announced MotoGP ’07, the next evolution in the definitive motorcycle racing franchise, featuring the complete 2007 MotoGP season and an improved 'race day' experience that captures the excitement and spectacle of a live MotoGP event.

When Wario sees a television series about a thieving master of disguises, he dives through the TV screen, steals the thief's quick-change wand and takes over the whole show. Episode after episode, he breaks into exotic locations, like a luxury liner, watery ruins and an Egyptian pyramid!

Burnout Dominator is an all-new installment of the Burnout series, loaded with intense racing action and dozens of retina-searing World Tour events. Burnout Dominator Senior Producer Nick Channon gives us some more details ...

flOw draws you into the evolution of a simple aquatic creature journeying through the surreal abyss. Initially a Master of Fine Arts thesis, flOw is a game about piloting an aquatic organism through a surreal biosphere where players consume other organisms, evolve, and advance their organisms into the abyss.

MLB 2K7 returns for the latest season, offering improved player models and animations, as well as new gameplay features and of course updated rosters. As promised 2K Sports has released a 970 mb demo allowing you to drop in on the final 3 innings between a 1-1 tied Mets vs. Cardinals game, but unfortunately only available for Gold members in Canada, Mexico and the U.S.

John Romero's development company Slipgate Ironworks, formed in 2005, announced that it has chosen the BigWorld Technology Suite as the game development platform for its new MMOG title.

K2 Network's Sword of the New World is modeled after Europe’s exploration of the New World, allowing players to create and simultaneously control a family of characters utilizing the excusive Multiple Character Control system.

In Resistance: Fall of Man, humanity’s hope for survival is slim, and the tide of the battle rests on the shoulders of U.S. Army Ranger, Sgt. Nathan Hale. In an interview with Newsweek Sony's Phil Harrison revealed new content is coming, "we have some really, really cool things that will be extending the story, extending the locations, some brand new content, starting in April."