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Vendor Out-Sparkles Competition

by Rainier on Jan. 23, 2002 @ 6:45 p.m. PST

Sparkle Technology has stolen a march on its competitors through achieving ‘best of breed’ review scores in the specialist games media. Two of the biggest names in the publishing industry have praised Sparkle’s top-end products with glowing reviews in both print and online.

Sparkle’s two-pronged strategy combines unrivalled level of customer support with affordable SRPs for its complete range of graphics cards. This policy has proven a winning formula, with Sparkle Technology already winning accolades from the industry.

Leading PC gaming magazine, PC Gamer, has awarded Sparkle’s GeForce3 Ti 500 a 92 per cent rating, higher than any other manufacturers’ card based on the Ti 500 technology.

Sparkle Technology’s profile has been further boosted by praise from other media including the prestigious Dennis Publishing portal (incorporating ComputerAndVideogames.com and PCZone.com) which has rewarded Sparkle’s GeForce3 Ti 200 and GeForce3 Ti 500 with a mark of 9 out of 10.

This high-praise is due in no small part to Sparkle’s Diamond Retail Pack issued with every card sold to end-users. Sparkle’s unique warranty system enables customers to return faulty or damaged cards and receive a replacement card within 24 hours of reciept of the original card.

Furthermore, Sparkle is the only NVIDIA-accredited vendor to offer free online technical help, not only for problems encountered with its graphics cards but for any aspect of a customer’s PC.

The package is further bolstered by the inclusion of high-quality software such as Power DVD 3.0 which normally retails for £9.99.

From this solid foundation, Sparkle Technology is entering the year of 2002 focusing on its existing distributors and trying to channel more products through its existing channels and raising end-user demand through PR and marketing.

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