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BAM! Entertainment Expands

by Thomas on Jan. 9, 2002 @ 9:52 a.m. PST

BAM! Entertainment has announced it has reached an agreement with Cartoon Network and Warner Bros. Consumer Products to publish video games based on the highly rated animated series Samurai Jack.

Samurai Jack is a bold adventure show from Genndy Tartakovsky, creator of the popular cartoon Dexter's Laboratory. The first Samurai Jack game is scheduled for release in 2002.

Samurai Jack has received broad recognition for its innovative style that combines stylized cartooning, minimal dialogue, split-screen visuals, rich backgrounds and pulsating music. According to Cartoon Network, Samurai Jack attracted 11.5 million different viewers to its premiere telecasts, and has earned a 1.6 household rating since then, with strong tune-in from kids 6-11 and kids 9-14. Samurai Jack has also attracted an older audience, with ratings among adults 18-34 having jumped 20% since the show's debut in August of this year.

"BAM! has rapidly established itself as a company that knows how to extend licensed content onto video game systems," said James Porges, Vice President of Off-Channel Commerce for Cartoon Network. "Working with BAM! to bring our animated properties to interactive media adds a very exciting and important dynamic to our business."

"This agreement is another exciting step in what has been a successful relationship between Warner Bros. Consumer Products and BAM! Entertainment," said Philippe Erwin, Vice President of Interactive Entertainment for Warner Bros. Consumer Products. "Beginning with the success of games based on The Powerpuff Girls and Dexter's Laboratory, our partnership with BAM! continues to grow and we look forward to working with them on making Samurai Jack a huge hit in the world of interactive entertainment."

"We are thrilled to expand our relationship with Cartoon Network and to bring another of its premiere television shows to the gaming industry," said Anthony Williams, Managing Director of BAM! Entertainment. "Samurai Jack offers deeply rich content and will be a great source of quality-driven games for our expanding lineup.

BAM! Entertainment entered into a strategic relationship with Cartoon Network in 2000 to create video games based on the television shows, The Powerpuff Girls, Dexter's Laboratory and Yogi Bear. BAM! has recently released titles such as The Powerpuff Girls: Mojo Jojo A-Go-GoTM on Game Boy Advance, The Powerpuff Girls: Chemical X-TractionTM for the PlayStationTM One and Nintendo® 64, and Dexter's Laboratory: Science Ain't FairTM for the personal computer.

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