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'Warcraft III: Reign of Chaos' Invades Theaters

by Thomas on Nov. 21, 2002 @ 3:19 p.m. PST

Blizzard Entertainment, a studio of Vivendi Universal Games, today announced plans to premiere a new cinematic trailer for "Warcraft III: Reign of Chaos" in theaters beginning Nov. 22, 2002, with the opening of "James Bond: Die Another Day." The new trailer will appear on more than 20,000 screens across the country before such movies as "Lord of the Rings: The Two Towers," "Star Trek: Nemesis," and "Solaris," along with the new Bond film. Additionally, patrons of AMC Theatres will be able to take home a free "Warcraft III Game Sampler" CD-ROM when they purchase a large Coke and a Butterfinger candy bar at the concession stand. This exclusive disc includes a playable demo of the game, featuring three new Warcraft III single-player missions, and three new multiplayer maps to be used with the full version of the game.

"We wanted to drive broader awareness of 'Warcraft III' amongst consumers of fantasy entertainment," stated Neal Hubbard, vice president of marketing for Blizzard Entertainment. "With movies like 'Two Towers' hitting this holiday, the big screen is an ideal environment for us to transport people into the epic Warcraft universe and back in the span of 30 seconds."

The new missions in the demo chronicle the orcs' journey from Lordaeron to Kalimdor -- a previously untold chapter in the Warcraft III saga. Each of the multiplayer maps is ready to be played on Battle.net(R), Blizzard's free online game network, and can be used for custom games between teams of up to four players each.

In "Warcraft III: Reign of Chaos," players revisit the war-torn world of Azeroth a generation after the end of the second war between the orcs and the humans. The fragile peace that had since settled over the land is now on the verge of being shattered, for a dark power has returned after thousands of years to carry out its nefarious plans.

Two new races -- the undead scourge and the night elves -- emerge to join the fray, as players follow a single epic storyline through four successive campaigns. Players can also take the battle into their own hands in an enhanced multiplayer mode, playable on local area networks and exclusively over the Internet on Battle.net(R), the largest online service of its kind in the world.

Since its debut in 1994, the #1-selling Warcraft series has won industry acclaim and has sold more than 7 million copies worldwide. In 1995, Blizzard followed the well-received "Warcraft: Orcs and Humans(TM)" with the critically acclaimed "Warcraft II: Tides of Darkness(TM)," which won multiple Game of the Year awards.

"Warcraft III: Reign of Chaos" is available at retail chains worldwide for Windows(R) 98/ME/2000/XP and Macintosh(R) formats, at a price of approximately $50. The game is also available directly from Blizzard at 800/953-SNOW and www.blizzard.com. "Warcraft III: Reign of Chaos" has received a teen rating from the ESRB.

Best known for popular hits including the Warcraft series, StarCraft(R) and the Diablo(R) series, Blizzard Entertainment (www.blizzard.com), a studio of Vivendi Universal Games, is a premier developer and publisher of entertainment software renowned for creating many of the industry's most critically acclaimed games. Blizzard's track record includes seven #1 selling games and multiple Game of the Year awards. The company's free Internet gaming service, Battle.net, is the largest in the world, with millions of active users.

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