)
In its eighth week of release in the US, 'Shrek', the highly acclaimed block-busting animated feature film from DreamWorksTM, has grossed over $240.6 million, making it one of the most successful animated films ever. The movie features the voices of Cameron Diaz, Mike Myers, Eddie Murphy and John Lithgow. 'Shrek' the movie rolled out in the UK on 29th June to a plethora of high critical praise. It's first weekend of UK release grossed £4.69 million.
Heiko tom Felde, Director of TDK Mediactive Europe, said: "Shrek, with its enchanting wit, humour and captivating graphics has become one of the biggest movie releases of the summer. 'Shrek - Fairy Tale Freakdown', TDK's first Shrek title from this high profile license has been receiving overwhelming retail and consumer response. Based on this inspiring success, we look to develop further Shrek titles for the Xbox and Game Boy Advance systems, further developing our growing reputation for game publishing."
Brad Globe, head of DreamWorks Consumer Products, said: "The new Game Boy Advance title will be a great addition to an already impressive line from TDK. We're pleased to have a top-selling Game Boy Color title in Shrek - Fairy Tale Freakdown and are looking forward to continuing the Shrek franchise."
)
)
)
)
)
)
)
)
About 'Shrek Fairy Tale Freakdown' for Game Boy Color
Since its launch on May 7th in the US, over 100,000 units of 'Shrek Fairy Tale FreakDown' for the Game Boy Color have shipped to retail consumers and distributors. According to NPD Group's TRSTS sell-through report, 'Shrek Fairy Tale FreakDown' was the fifth best selling Game Boy Color title and the 17th best selling video game for the week of June 3 - June 9 2001 in the USA.
About 'Shrek' for Xbox
Every Ogre needs some peace and quiet, even Shrek! Now that Shrek is the newly discovered hero to all of the fairy tale characters, they have over-run his home sweet swamp and are begging for his help…after all, he is the strongest, meanest and greenest ogre around. In an effort to live happily ogre after, Shrek embarks on a series of missions in never-before-seen environments.
'Shrek' game features:
- Game's high poly count takes full advantage of the outstanding graphics capabilities of Xbox.
- Beautiful real-time rendered cut scenes open each mission.
- Hip, edgy and sarcastic humour keeps players laughing.
"This game is making amazing progress as the development team continues to tap into the potential of the Xbox hardware," said J Allard, General Manager, Xbox Platform.
Shrek is based on the children's book by William Steig.