"With recent advances in RF technology, the market for wireless consumer electronic accessories has enjoyed tremendous growth over the past year. This has created an enormous opportunity for SYLVANIA and Go Direct to jointly enter this expanding marketplace," said Robert Rienick vice president of sales & marketing for Unical. "Go Direct's experience in video gaming product development is a perfect complement to Unical's extensive RF technology experience, logistics and distribution network"
"Go Direct's alliance with Unical allows us to bring our superior technology and creative console gaming products to market under SYLVANIA, a name that is trusted by retailers and consumers," said Bob Treadwell, chief operations officer for Go Direct. "We are delighted to have the opportunity to market our products under such a highly recognized brand name."
Designed by a team of PhDs that developed specialized RF systems for NASA, the two-player WIRELESS PORTTM eliminates nuisance and hazardous cords by placing the PlayStation/PS2 controller ports within 50 Feet of the PlayStation console. The Wireless Port allows players to use two standard wired PlayStation controllers 50 feet away from the TV without wires. The RADIOWAVETM is a full PS2 analog RF wireless, Multi-tap compatible controller.
ABOUT GO DIRECT & UNICAL
Go Direct International, Limited. is a Hong Kong company with operations headquarters located in the United States. Go Direct's focus is to develop and manufacture innovative consumer products offered direct to retail or in conjunction with leading brands such as Sylvania. Go Direct's experienced Hong Kong and US-based management team have combined a lowest cost overhead structure with world-class strategic alliances to achieve cost effective, turnkey, well researched, consumer focused innovative products (www.godirect.com.hk).
Unical Enterprises, Inc. is a leading worldwide consumer electronics manufacturer and the exclusive worldwide distributor of Northwestern Bell Phones. Unical is also the exclusive licensee of the Sylvania brand for home automation and consumer audio and video electronics accessories, including video game accessories. Through its alliance with Go Direct, Unical recently announced its entry into the video game accessories market under SYLVANIA Advanced Technologies. Unical has been a global leader for over 25 years in the design, manufacturing, distribution and marketing of consumer electronic products under their worldwide exclusive brands. (www.gosylvania.com).