Archives by Day

April 2024
SuMTuWThFSa
123456
78910111213
14151617181920
21222324252627
282930

Advertising

As an Amazon Associate, we earn commission from qualifying purchases.





THQ Enters Strategic Multi-Property Publishing Agreement

by Thomas on April 28, 2003 @ 6:34 a.m. PDT

THQ Inc. today announced that it has entered into a two-property, multi-year publishing agreement with world-renowned PC development studio Relic Entertainment Inc. Creators of critically acclaimed real-time strategy (RTS) titles Homeworld and Impossible Creatures, Relic is regarded as a leader in the RTS genre. Homeworld won PC Gamer magazine's "Game of the Year" honor in 1999 and has franchise sales of more than 1.3 million units worldwide since its release. The first of the two projects included in the agreement is currently in development at Relic and scheduled to release in the second half of 2004. More details on this project will be released later this year.

"We've identified the RTS category as a strategic imperative for THQ as we begin to compete more aggressively in the high-end PC market," said Jack Sorensen, executive vice president of worldwide studios, THQ. "A two-property agreement with Relic, a developer widely regarded as a leader in the RTS genre, is the perfect entrance into that category."

"Choosing a strategic partner for these two projects meant finding a publisher with global brand management expertise, tremendous influence at retail, and above all, a strong commitment to product quality," said Alex Garden, CEO, Relic. "THQ was the ideal choice and our new alliance means strategy gamers worldwide can look forward to two, all-new rich entertainment experiences."

blog comments powered by Disqus