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April 2018


E3 Expo 2003

by Thomas on April 29, 2003 @ 4:36 a.m. PDT

E3 Expo is wholly owned by the Interactive Digital Software Association (IDSA), the U.S. association dedicated to serving the business and public affairs needs of companies publishing interactive games for video game consoles, handheld devices, personal computers and the Internet... Read more for a list of personal appearances and events at this year's show.


1. Sneak Preview of Some Celebrity Appearances at E3Expo 2003

2. Sampling of News Conferences at E3Expo 2003

3. Preliminary Schedule of other Events and Activities at E3Expo 2003

Please note: The list below of E3Expo "Happenings" is subject to change without notice, and this list is not inclusive of all exhibitor event and activities. The Happenings list will be updated regularly, and available at E3Expo in the on-site Media Center.

Celebrity Appearances

May 14 - Buena Vista Games, 2:00-4:00p.m. - Don't miss the TRON Reunion celebrity autograph signing at the Buena Vista Games booth (South Hall 924). Bruce Boxleitner, Cindy Morgan, Steven Lisberger and Richard Taylor, talent from the original TRON film, reunite for a signing session at E3Expo. All are available before the event for one-on-one interviews. Contact: Kehau Rodenhurst, (310) 248-5454 ex. 229,

May 14 - Codemasters - Destined to be the mass-market game of the year for PlayStation 2 and PC, Codemasters(1) American Idol is a must-see on this year(1)s show floor. The game will challenge E3Expo attendees to see how well they can perform as virtual contestants for computer-generated judges Simon Cowell, Paula Abdul and Randy Jackson. Exclusively showcased on a special-themed stage at the Codemasters booth (South Hall 746), be on the lookout for some familiar American Idol celebrity appearances throughout E3Expo! Contact: Monica Moulin, (559) 283-2082,

May 14 - Interactive Art Services - Create your own 3-D Gaming Character! Interactive Art Services will hold a contest at the booth (Kentia Hall 6838) to demonstrate the speed and quality of developing, monitoring and delivering game art online. John Watkiss, conceptual artist for Disney's Tarzan will be the featured sketch artist. Dean Kubina will do the 3-D rendering to be displayed on the last day of the show. E3Expo attendees can submit a short paragraph describing the look and feel of a character. Sketches are allowed. Gaming Industry leaders Shiny Entertainment, and the star of the upcoming movie and video game Matrix Revisited, Jada Pinkett-Smith, are scheduled to stop by and give our artists a character to be developed over the three-day event. Interested viewers can watch the entire project from the booth or any online connection at Contact: Maris Somerville, 310-207-5663,

May 14 - Konami - Don't miss world famous action figure creator/artist Todd McFarlane at the Konami booth (South Hall #900) to sign autographs and promote the new game McFarlane's Evil Prophecy on Wednesday, May 14, time TBA. For details, contact Wilson Cheng at Konami of America.

May 14 - Namco - Todd McFarlane, creator of Spawn and collaborator on Necrid from SOULCAIBUR II, will be signing lithographs to promote the SPAWN video game at 2:45 p.m. in the Namco Booth (South 946). Contact: Hugo Reyes, (408) 321-0531,

May 14 - Universal Interactive - Stop by and see the customized "tricked out" vehicle that appears exclusively on the upcoming release of The Fast and The Furious Tricked Out DVD, on display in the West Hall Lobby with a reel containing highlights from the DVD and videogame debuting this fall. Dalene Kurtis of TNN's NOPI Tunervision show and 2002's Playboy Playmate of the Year, and Craig Lieberman, technical advisor for The Fast and the Furious, will be available for scheduled interviews and photo opportunities. Contact: Evan Fong, (818) 777-5540,

May 15, 11:00 a.m.-12:00 p.m. - Ubi Soft Entertainment - Ubi Soft Entertainment, DC Comics and Warner Brothers have partnered to showcase the talents of renowned comic book artist Jim Lee, the creator and character designer of a brand new Batman villain for Ubi Soft's upcoming videogame Batman: Rise of Sin Tzu. Batman: Rise of Sin Tzu makes history as the first videogame to debut a brand new Batman character in the Batman universe. Jim Lee will be at Ubi Soft Entertainment's booth (South Hall 1046). He will be autographing free copies of his current comic book project "Batman Hush." Contact: Carol Quto,

May 15, 1:00-2:00 p.m. - Buena Vista Games - Spy Kids 3 Game Over appearance and autograph signing! Daryl Sabara and Alexa Vega, the two stars from the Spy Kids films will be signing autographs for E3Expo attendees. Both are available 1-2 PM for one-on-one interviews. Contact: Kehau Rodenhurst, (310) 248-5454 ex. 229,

May 15, 2:00-3:00 p.m. - Majesco - Award-winning science fiction author Orson Scott Card will be appearing at Majesco's booth (Concourse Hall 151) meeting fans and signing autographs. Mr. Card has developed the back-story for a new Majesco game, the first release in a trilogy of videogames and novels to be announced just prior to E3Expo. Contact: Laura Heeb,

May 15 - Prima Games - Book Signing with David Kushner, author of "How Two Guys Created an Empire and Transformed Pop Culture." Stop by the Prima Games booth (West Hall 2500) to see David and pick up an autographed copy of his work. The book describes the uniquely American story of the two rebellious suburban kids who found purpose, salvation, and immense wealth by creating the computer and video games that shaped a generation. Exact times TBA. Contact: Andy Rolleri, (916) 787-6959,

May 16, 1:00-3:00 p.m. - Wizards of the Coast - In celebration of the 10th anniversary of the premier trading card game and this summer's launch of Magic Online 2.0, Wizards of the Coast will host a Magic: The Gathering card signing with top fantasy artist Sam Wood and an exclusive first-look at Magic Online 2.0. Press and show attendees welcome. Contact: Laura Tomasetti, (617) 367-6655,

Daily - Auravision - Three-time Cyberathlete Professional League (CPL) World Champion Johnathan "Fatal1ty" Wendel and Auravison will launch a newly designed line of lifestyle and gaming merchandise under the trademarked Fatal1ty brand name. Fatal1ty will be in Auravision's booth (Kentia Hall 6656) for autographs and media interviews on show days, exact times TBA. Contact: Rita Tennyson,

Daily - DreamCatcher - Legendary, Vocal, Obnoxious, Visionary ... Call him what you like!!! And this time, you can say it to his face. Derek Smart (Producer of the Battlecruiser series) will be available for interviews in a Private, Quiet room on stand 600 South Hall at E3Expo. Contact: Tara Reed,

Daily - TDK Mediactive - TDK Mediactive will have Ultimate Fighters signing autographs at the TDK Mediactive Booth (South Hall 1400). Robbie Lawler and Phil Baroni are scheduled to appear on Wednesday, while Chuck Liddell and Matt Hughes are scheduled to appear on Thursday and Friday. Exact times to be announced at a later date. Contact: Wayne Teats, (818) 707-7063 ex. 425,

Media Briefings/News Conferences

(LACC NCR = Los Angeles Convention Center News Conference Room, West Hall 515B)

May 13, 11:30 a.m. - Nintendo of America - Hollywood & Highland Grand Ballroom. Nintendo Co. Ltd., the worldwide leader in the creation of interactive entertainment and the creator of industry icons such as MarioTM, Donkey KongĀ® and PokemonĀ®, will host a Media Briefing. The Media Briefing is by invitation only. Business cards are required at the door.

May 13, 2:00 p.m. - Nokia - Park Plaza Hotel. The N-Gage mobile game deck from Nokia is a revolutionary new wireless multiplayer mobile platform optimized for both local and remote 3D gaming. Nokia will be making major announcements concerning N-Gage at the N-Gage Press Conference. Transportation to the press conference will be provided from various locations around town, including the Nintendo press conference - look for the red N-Gage media buses. Media can obtain an invitation by calling (972)-894-4573.

May 14, 8:00 a.m. - IDSA (owner of E3Expo) Media Briefing & Breakfast - LACC Room 411/Theater. Interactive Digital Software Association (IDSA) President Douglas Lowenstein hosts the E3Expo 2003 Media Briefing & Breakfast. This exclusive event offers media the opportunity to view findings from the IDSA's annual Computer and Video Game Consumer Survey and get an in-depth update on the state of the rapidly growing interactive entertainment industry. Seating for the briefing and breakfast is first-come, first-serve. RSVP to E3Expo Media Relations at

May 14, 9:15 a.m. - Sammy Studios - LACC NCR. Sammy Studios will hold a press conference to unveil a video game inspired by one of the greatest samurai movies of all times, Akira Kurosawa's "Seven Samurai." In tribute to the classic film, creation of the "Seven Samurai" video game has involved renowned artists, including characters by world famous artist Moebius (whose credits include design work for films such as "Alien", "Tron" and the "Fifth Element"); music from composer Ryuichi Sakamoto (most famous for his Academy Award-winning score for "The Last Emperor"; and with the full involvement of the Kurosawa estate, including Akira's own son Hisao Kurosawa. Sammy Studios has arranged to have Moebius and Hisao Kurosawa, along with lead designers and developers from the game, on hand to unveil the "Seven Samurai" game. Attendees at the E3 press conference will have among the first people to see this tribute to Akira's vision recreated as a video game. Contact: Tracey Winikoff,

May 14, 1:00-1:45 p.m. - DISCover - LACC NCR. DISCover, a videogame console that plays unmodified PC games, will be unveiled at this news conference. Since DISCover games are unmodified PC games, DISCover will launch with more games than all other videogame consoles combined. Contact: Avi Dorel,

May 14, 2:00-2:45 p.m. - Diversions Publishing - LACC NCR. Diversions Entertainment unveils its new title, a PC Fighter called "One Must Fall: Battlegrounds." From Diversions, "One Must Fall: Battlegrounds" is the first multiplayer action/fighting game with online capabilities for the PC. The title is scheduled to ship in July 2003. Contact: Barbara Anglisz, (850) 249-1456,

May 15, 1:00-1:45 p.m. - Microsoft - LACC NCR. Microsoft presents the Mobile Entertainment Forum's panel discussion: "How to accelerate your entry into Mobile Entertainment/games?" Are you ready to integrate mobile in your future plans? What are the appropriate steps for you to take advantage of the tremendous mobile opportunities emerging worldwide? How do you position yourself and your company to enter the mobile game space? We'll review valuable lessons learned from Korea, Finland and Japan to help direct your entry strategy. Contact: Julie Du Brow 310-821-2463 (

Other Events

May 13, 7:30-9:30 p.m. - THQ - The Downtown Standard Hotel. THQ will be hosting a special Xbox presentation and cocktail reception at the rooftop bar of The Downtown Standard Hotel. Party is for invited guests only. Contact: Reilly Brennan,

May 14, time TBA - Nokia - at the Park Plaza downtown. Nokia hosts the N-Gage party on Wednesday evening (May 14). Both the N-Gage press conference and party are invitation only. Media can obtain an invitation by calling 972-894-4573.

May 14, 11:00 a.m. - CAPCOM - Capcom invites E3Expo attendees to their booth (South Hall 1324) to see the world premier of Resident Evil Outbreak for the PlayStation 2. Capcom promises to deliver a "thriller" of an experience. Contact: Melinda Mongelluzo, (408) 774-3826,

May 14, 5:00-6:30 p.m. - Nyko Technologies - All members of the press are invited to Nyko(1)s Private Cocktail Party to be held at its booth (West Hall 2608). Out-of-this-world cocktails and appetizers will be served, and the entire Army of Nyko "Fembots" will be available for photo opportunities. Contact: Natalie Ness, (310) 734-6893,

May 14, 15, 3:00-4:00 p.m. - Diversions Publishing - Join Diversions Publishing and experience the excitement of an all out action-combat session with the most intense and visually stunning 3D fighter on a PC. Free giveaways. Contact: Barbara Anglisz, (850) 249-1456,

May 14, 15 - Nyko Technologies - WIN FREE GEAR from the Nyko "Fembots" at the Nyko booth (West Hall 608). These space-age honeys will also be roaming the concourse areas of South and West Halls giving lucky E3Expo attendees special hex-shaped lottery tickets, which can be redeemed at Nyko's booth for instant prizes, or daily drawings for cool Nyko products, exciting, new games, and game console systems. Contact: Natalie Ness, (310) 734-6893,

May 15, 11:00 a.m. - U.S. Army - Don't miss the final round of the America's Army Ultimate Arena E3Expo Tournament between a team of civilians and a team of active duty Soldiers. Contacts: Lori Mezoff,

May 15, 3:00 p.m. - Xicat - Xicat Interactive will be holding a free driving contest in their booth (Concourse 150A). Compete for the top position in the video game - Motor Trend presents Lotus Challenge. The contest will be held to promote Xicat's upcoming Gamecube and PC CD-ROM releases of Motor Trend presents Lotus Challenge. Prizes include: A Lotus Elise Motorsport Remote Control Car Kit, t-shirts, fleeces, and copies of their newest Playstation 2 title, ChopLifter: Crisis Shield. Contact: Jan Sanghera,

May 16, 1:00 p.m. - DISCover - The BIG RACE will be run in DISCover game console's booth (Kentia Hall 6850) on Friday, May 16th at 1:00 PM. Anyone can try out on the in-booth simulators, Wednesday through Friday. Drivers with the best times will compete in this final race for trophies and prizes.

Daily - InterServ - InterServ will be demonstrating its groundbreaking multiplayer online fighting game, Meteor Blade for the PC, in a competition setting at this year's E3Expo. Up to six players will be able to face off in head-to-head PC combat, with prizes going to the top players. Please stop by Kentia 6215 for competition times and to watch the action. Competitions will be occuring at regular intervals, exact times TBA. Contact: Will Reusch, (949) 588-0865,

Daily - U.S. Army - Air Assault Demonstration. Soldiers will rappel from a Blackhawk helicopter hovering at heights of almost 100 ft. These air assault demonstrations will take place twice daily directly across from the South Hall entrance to the Los Angeles Convention Center. Exact times TBA. Contact: Lori Mezoff,

Date TBA - U.S. Army - Combat Search and Rescue (CSAR). Soldiers will enact a rescue of a downed helicopter crew in a combat setting. This demonstration will feature a Special Forces security team at the helicopter crash site, an embedded reporter, and an air assault insertion of a medical evacuation team. Exact time TBA. Contact: Lori Mezoff,

Date TBA - U.S. Army - Gabriel Demonstration. Special Forces Soldiers will render this formalized presentation of the capabilities of a Special Forces detachment. Each highly skilled member of the Special Forces Detachment will brief on his role and the capabilities of his specialized equipment. Exact time TBA. Contact: Lori Mezoff,

For the latest E3Expo 2003 exhibitor announcements, please visit the Exhibitor News section of the online Media Center at

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