"Disney has a legacy of creating classic animated movies that feature strong female characters," stated Germaine Gioia, vice president, licensing, THQ. "THQ is thrilled to offer Game Boy Advance owners a game that allows players to join the storybook adventures of the Disney Princesses."

"Disney Princess" for Game Boy Advance will feature six different stories that are based on the respective fairytale of each princess. Players will be able to play as Cinderella, Snow White, Sleeping Beauty, Ariel ("The Little Mermaid"), Belle ("Beauty and the Beast") or Jasmine ("Aladdin") in their familiar environments including Snow White's enchanted forest, Belle's magical castle, and Ariel's underwater mermaid world. Players will also be able to interact with other classic Disney characters such as the Seven Dwarfs, Abu, and a host of classic villains including Cinderella's Evil Stepmother and Beauty and the Beast's Gaston. After helping all of the princesses achieve their goals, players are rewarded with a special bonus level.