The first game of the multi-game deal will be launched on next generation systems; no launch date has been announced. "This is a great opportunity for our talented development team to collaborate with the brilliant minds of The Simpsons to bring original Simpsons material to videogame fans," said Nick Earl, Vice President and General Manager, EA Redwood Shores Studio. "This is something EA's been interested in for years and now game development and technology is at a place where The Simpsons characters and world will really come alive in these games."
"The Simpsons is our crown jewel and with every additional episode is creating a legacy of creativity and success unmatched in this industry," commented Twentieth Century Fox President Gary Newman. "Its huge appeal among teens and young adults coupled with its seemingly limitless universe of memorable characters makes it a natural fit for videogaming, and we believe Electronic Arts is exactly the right creative partner to bring Springfield to life in this medium."
'Simpsons' Executive Producer James L. Brooks, speaking on behalf of Gracie Films, stated, "I think this is a great opportunity for us, primarily because it brings with it the possibility of free EA games."
Game development will be done at EA's Redwood Shores Studio, the studio currently responsible for From Russia With Love, Tiger Woods PGA TOUR 06, The Lord of The Rings: Tactics, The Godfather and The Sims games.