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Codemasters and Introversions Sign amBX License Agreement

by Rainier on Dec. 12, 2006 @ 5:17 p.m. PST

Philips announced that it has reached agreements with Codemasters (TOCA Race Driver 3) and Introversion (DEFCON and Darwinia) to amBX-enable their upcoming games utilizing a special scripting language that will redefine the experience of playing games by extending the game world out of the screen and into the real world.

Codemasters and Introversion join an ever-increasing list of video game publishers and developers that have signed on to create amBX-enabled games, including THQ, Kuju Entertainment, Revolution Software and Sumo Digital. Previously announced games that will be specifically scripted to work in tandem with amBX peripherals include Broken Sword: The Angel of Death and Rail Simulator. Additional announcements are forthcoming as Philips is currently in the closing stages of agreements with a number of other high profile companies regarding amBX-enabling games in a variety of genres.

“Codemasters and Introversion are the cream of the UK-based game development community. They’ve recognized both the creative and commercial value that amBX can add, as well as showing that even back catalogue games can be amBX-enabled, extending product shelf life in the future,” said Jo Cooke, Chief Marketing Officer, Philips amBX. “These are three totally different titles that will use amBX in very different ways and, added to existing amBX-enabled adventure and simulation games, demonstrates how adaptable and striking amBX can really be across all genres of PC gaming.”

Featuring explosive damage effects across a huge range of motor sport disciplines, TOCA Race Driver 3 delivers pure heart pounding racing for the PC. The scripted amBX effects delivered through the Philips amBX Peripherals will make the experience of playing the game even more immersive. Racers will feel the wind in their hair through the amBX fans and see the flash of lighting through tree lines, tunnels and landscapes via the amBX LED lights all in the real world around them.

DEFCON is an online, multiplayer strategy game simulating global thermonuclear warfare. The game, inspired by the 1983 cult-classic film Wargames, superbly evokes the tension, paranoia and suspicion surrounding the Cold War era. Arming DEFCON with amBX will allow armchair generals to actually see the blinding light, as their intercontinental ballistic missiles land; feel the ground rumble through the amBX rumble pad as fallout rains down around them; and quite literally blow their enemy’s wigs off, through the force of the explosion entering the room via the desk fans.

Darwinia is a 2006 Best Game nominee at the Game Shadow Innovation in Games Awards and will immerse gamers into a virtual world populated by Darwinian life forms, who are under invasion. Darwinia will also take full advantage of the amBX LED light, desk fan and rumble peripherals to extend the game world out of the screen and into the player’s game room.

“As a small developer you don't have the time and resources to play around with content and photorealistic graphics, all your energy goes into creating a mood, an unforgettable experience,“ said Thomas Arundel, Commercial Director, Introversion. “With DEFCON we had tried to enhance the gameplay by concentrating on simple Wargames-inspired graphics and a very evocative audio soundtrack. Teaming up with amBX has given us an opportunity to take DEFCON to the next level, to really make you feel like you are the General conducting the whole messy business from your own bunker.”

"amBX is a really exciting prospect from a developer point of view, simply because it allows for an added field of creativity when making our games." commented Peter Chan, Business Development Manager, Codemasters, "The TOCA series has been one of our most successful franchises to date and we feel the immersive effects offered by amBX will help us make this year's iteration the most memorable yet."

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