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Activision Forms Partnership with Audiokinetic

by Rainier on Oct. 25, 2007 @ 5:29 a.m. PDT

In order to bring high def. sound to next-gen video games, Activision announced an agreement with Audiokinetic to integrate the WaveWorks Interactive Sound Engine (Wwise) into select titles across the company’s global development studios.

The Wwise technology will allow Activision to streamline audio production across multiple platforms, enhance sound and music interactivity, and deliver a more immersive, higher fidelity audio experience to the company’s next-generation titles.

“Activision is committed to leveraging the full audio capabilities of the next-generation consoles to dramatically improve the quality of audio in video games,” states Adam Levenson, Director of Audio for Activision. “Our partnership with Audiokinetic will allow us to overcome many of the technical difficulties in managing the production pipeline for audio and will ensure that the sound the consumer hears will be as immersive and interactive as the sound designer intended it.”

“Activision is a world leader in the industry, developing and publishing games that set landmarks,” says Geneviève Laberge, VP Sales, Audiokinetic. “We’re very excited that they chose Wwise as their preferred audio solution and to participate in the development of the tremendous games Activision creates.”

Audiokinetic provides powerful and flexible audio solutions for the video game industry. Wwise, Audiokinetic’s award winning audio pipeline solution, is setting new standards in audio production. This cost-efficient middleware increases productivity and simplifies the development process, giving game developers the flexibility, toolsets, and workflow necessary to dramatically advance the gaming experience.

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