“Interactive gaming has proven to be a leading category for our core audience,” said Christina Miller, vice president of U.S. consumer products for Cartoon Network Enterprises. “We are fortunate to be partnering once again with an industry leader who knows the trends and gaming formats that will appeal to our fan base and allow them to experience Ben’s world in a whole new way.”

"Cartoon Network’s Ben 10 has all the right ingredients for a successful game,” said Careen Yapp, vice president of licensing and business development, D3PA. “Working with this strong franchise will give D3PA the opportunity to translate the smart and edgy action of the series into a fantastic gameplay experience for its large fanbase.”

Ben 10 follows the exciting adventures of 10-year-old Ben Tennyson who discovers a strange alien “wristwatch” called the Omnitrix, that enables him to transform into different alien beings, each with unique powers and abilities—all while retaining his 10-year-old personality. The series launched in January 2006, ranking #1 in its time period on basic cable for delivery with boys 6-11 and 9-14.

Ben 10, which was recently greenlit for a fourth season, can be seen on Cartoon Network Tuesday through Friday at 4 p.m. ET/PT where it anchors the popular Miguzi programming block. New episodes of Ben 10 will debut on Saturdays at 10 a.m. beginning February 17th.

The Ben 10 game from D3PA will help to round out an already robust Ben 10 consumer products program, which includes toys, games, apparel, footwear, accessories, home furnishings, back-to-school items and publishing. Cartoon Network has a strong partnership with D3PA which has produced games for Nintendo’s GBA and DS platforms based on the network’s animated rock adventure Hi Hi PuffyAmiYumi.

The first Ben 10 interactive video game for console, handheld and PC is scheduled for release in fall 2007.