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About Rainier

PC gamer, WorthPlaying EIC, globe-trotting couch potato, patriot, '80s headbanger, movie watcher, music lover, foodie and man in black -- squirrel!

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Strategy First Gets Into Casual Gaming

by Rainier on Feb. 8, 2007 @ 9:24 a.m. PST

Strategy First has signed the digital distribution rights for multiple casual games from Xing Interactive. Among the titles signed are The Dark Legions' which has sold over 100,000 units in retail alone, and Bubu Kong, which features franchise characters from the Super Nanat & the Alyssa series.

``We are delighted to have the opportunity to work with a company of the stature of Strategy First. They are leaders in the digital distribution arena and will be able to give our titles the online exposure they deserve,'' said Alex de Vries, Xing Interactive's President and CEO.

``We look forward to the opportunity to bring these great games to a whole new audience of casual online gamers. We believe this adds to our strong portfolio of products available for digital download,'' commented Emanuel Wall, Strategy First's Development Manager.

``Strategy First continues to build on its leading position as a digital publisher of interactive entertainment software. This transaction moves the company beyond its traditional focus into the burgeoning casual games market and we are confident that this will increase our already strong revenue stream from the digital distribution of game properties,'' said Clive Kabatznik, CEO of Silverstar Holdings.

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