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'Guitar Hero: Aerosmith' (ALL) Sponsors NASCAR's No. 40 Dodge

by Rainier on June 18, 2008 @ 6:51 p.m. PDT

Fire up the fret board, crank the amp to 11 and get ready to rock this way with Guitar Hero: Aerosmith. Play through Aerosmith's career, bands they performed with, venues they played. Chip Ganassi Racing has partnered with Activision and Target to feature Guitar Hero: Aerosmith, on Dario Franchitti’s No. 40 Dodge in the NASCAR Sprint Cup race at New Hampshire Motor Speedway.

Slated for release this June, this latest installment from the Guitar Hero franchise, puts players in the shoes of Perry (guitar), Whitford (guitar) and Hamilton (bass), as they rock out alongside frontman Tyler and drummer Kramer. Gamers will experience Aerosmith’s GRAMMY winning career, from their first gig to becoming rock royalty, in a way that no other entertainment vehicle offers.

Guitar Hero: Aerosmith brings these quintessential rock legends to the interactive realm to create the ultimate gaming experience. As fans progress through their careers in the game, they can rock out to scores of Aerosmith’s greatest hits, as well as songs from celebrated artists that the band has either performed with or has been inspired by in some way. Venues from historical moments during the band’s illustrious career offer the experience of “sweet emotion” and further capture the essence of the band’s rise to fame.

With the launch of Guitar Hero: Aerosmith, Target stores will carry an exclusive bundle for Nintendo’s Wii that includes the game, two wireless guitar controllers and a tour book. The ultimate rock experience, whether cooperatively or head-to-head, can be had right out of the box on June 29 for $149.99.

“The marriage of Nintendo Wii and Guitar Hero makes a lot of sense for the Target guest,” said Steve Eastman, Vice President, Target. “The music of Aerosmith bridges generations, just as the Wii has done. Everyone in the family can share that experience with this bundle.”

Franchitti will be making his debut in the Sprint Cup Series at New Hampshire in the fading yellow to red Target/Guitar Hero: Aerosmith Dodge. The 2007 IndyCar champion has eight starts this season in his rookie campaign in the Cup Series and currently sits 39th in the 2008 point standings.

“We’re very excited to have Guitar Hero bring together two great American traditions, rock ‘n’ roll Aerosmith style, and NASCAR racing,” said Dusty Welch, head of publishing Activision/RedOctane. “Fans at the event will get a double treat, watching their favorite drivers race and competing for a chance to face off against one of them on Guitar Hero: Aerosmith.”

The Guitar Hero consumer bus will be parked in the display area behind the main grandstands at NHMS all weekend for fans to take a sneak peak at the game and try their hands as a guitarist from Aerosmith. Franchitti and Target driver Reed Sorenson will make an appearance at the bus on Sunday to showcase their talents on the guitar before strapping into their Dodges for the 301-lap race.

“I love video games and actually have versions of Guitar Hero that I play on my bus and at home. To have Target, Activision and Aerosmith on my car for the New Hampshire race is pretty cool.” said Franchitti. “Who doesn’t love Aerosmith’s music; it’s perfect for getting ready for the side-by-side, non-stop action of NASCAR racing.”

Partial track list:

  • Nipmuc High School
    • Mott the Hoople - All the Young Dudes (cover)
    • Cheap Trick - Dream Police
    • Aerosmith - Make It
    • Aerosmith - Uncle Salty
    • Aerosmith - Draw the Line
  • Max's Kansas City
    • Joan Jett - I Hate Myself for Loving You
    • The Kinks - All Day and All of the Night (cover)
    • Aerosmith - Movin' Out
    • Aerosmith - No Surprize
    • Aerosmith - Sweet Emotion
  • The Orpheum Theater
    • The Clash - Complete Control
    • New York Dolls - Personality Crisis (cover)
    • Aerosmith - Livin' on the Edge
    • Aersomith - Ragdoll
    • Aerosmith - Love in an Elevator
  • Half Time Show
    • Lenny Kravitz - Always on the Run
    • Black Crowes - Hard to Handle (cover)
    • Aerosmith - Back in the Saddle
    • Aerosmith - Beyond Beautiful
    • Aerosmith - Dream On
  • Moscow
    • The Cult - She Sells Sanctuary
    • Run DMC - King of Rock
    • Aerosmith - Bright Light Fright
    • Aerosmith - Nobody's Fault
    • Run DMC featuring Aerosmith - Walk This Way

Pre-order Guitar Hero: Aerosmith and get access to a special bundle which includes the game, guitar, exclusive Aerosmith faceplate, and a Aerosmith tour book.

Guitar Hero: Aerosmith, scheduled for release is June 29, is being developed by Neversoft Entertainment for the X360 and PS3, the Wii version is being developed by Vicarious Visions, and the PS2 edition is being developed by Budcat.

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