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inXile Entertainment Signs In-Game Ads Deal With Intergi

by Rainier on April 23, 2009 @ 7:01 p.m. PDT

inXile Entertainment has signed an exclusive advertising agreement with Intergi to integrate advertising in its portfolio of gaming properties including Line Rider and Fantastic Contraption.

“Connecting our brand with such a well respected, industry icon like Brian Fargo is an amazing honor and achievement for Intergi,” said Jayson Dubin, president of Intergi. “Mr. Fargo’s most popular games - Line Rider and Fantastic Contraption – have a tremendous online following, with close to 20 million users from almost every country in the world visiting the site and creating thousands of YouTube videos. To that end, InXile’s sites offer advertisers a tremendous opportunity to connect with a solid and loyal end user.”

“Providing advertisers and brand specialists with innovative opportunities to touch and connect w ith our continuously involved and interested gaming community is a top priority for us at inXile entertainment,” said Fargo. “Intergi brings connections and a solid know-how in terms of connecting brands and advertisers with our avid core consumer and we are excited at the prospects that lie ahead in connecting our brand with other top brands seeking to engage and add value to our visitor’s online experience.”

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