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APB: Reloaded

Platform(s): PC
Genre: Action
Publisher: Electronic Arts (EU), K2 Network (US)
Developer: Real Time Worlds
Release Date: June 29, 2010 (US), July 2, 2010 (EU)

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'All Points Bulletin' Not Doing Too Bad After All

by Rainier on Aug. 24, 2010 @ 9:17 a.m. PDT

All Points Bulletin (APB) is a massively multiplayer online freeform combat and driving-based game. Players must decide which side of the law to abide by, as Law Enforcement who take on the challenge of supporting and safeguarding justice, or as Gangs, who operate against the law and any opposing groups by any means necessary.

APB takes the universal theme of Criminals and Enforcers and brings it to a persistent, open-world, online multiplayer setting in the modern, crime-ridden fictional city of San Paro. Some players will achieve notoriety by feeding on the city, its people and its businesses…the Criminals. Some will live by a higher code and instead feed on the criminals and their organizations…the Enforcers. This dynamic where players become the core content for other players is one of the many unique features of APB. This dynamic where players become the core content for other players is one of the many unique features of APB. Its deep, rich customization system provides players with the ability to completely personalize their identity. Looks, clothing, vehicles and even music, all to astonishing detail and quality.

Where will you stand in the battle for control? Discover unforgettable weapons, experience incredible customization and try to survive a frenzied battle for control of the streets.

Realtime Worlds in administration has released playing figures today for the first time while negotiations continue to secure a sale for the British publisher of APB: All Points Bulletin.

The figures reveal 130,000 registered players, with the average player playing for 4 hours each day, APB's unique business model sees paying players averaging $28 per month, a combination of game time and user to user marketplace trading.

Joint administrator Paul Dounis, of business rescue and restructuring specialist Begbies Traynor commented “These are healthy numbers and reflect positively on APB as a ongoing concern. They prove this is a very enjoyable game, which is shown by the average player daily playtime and an ARPPU (Average Revenue per Paying User) that is highest of any game out there”


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