To celebrate the new offering, customers who trade in their games beginning this Sunday, August 29, will receive an additional $20 Best Buy Gift Card on top of the trade-in value on more than 100 popular titles.

“The expansion of our trade-in program reaffirms our commitment to consistently pursue new ways to bring a better gaming experience to consumers,” said Chris Homeister, senior vice president and general manager for the home entertainment group at Best Buy. “Fall marks the launch of several highly-anticipated gaming titles and new technology, and we’re thrilled to provide gamers with innovative ways to connect with the games they love.”

Consumers can now bring their previously played video games into Best Buy and trade them for an instant Best Buy gift card to use for purchasing anything in the store, including any game or gaming accessory. Soon, they will be able to purchase a pre-owned game as well.

Those who take advantage of the new Trade-In program in store can visit the Customer Service desk, or in select locations a dedicated Trade-In desk within the gaming department, to turn in their games. Best Buy will continue to offer a similar program online at BestBuy.com that enables customers to get estimates for their games, mail them in for free and receive a Best Buy gift card 7-14 days later. Trade-In prices in-store will match the prices shown online.

For more information on Trade-In at Best Buy and to locate a store currently participating in the program, visit www.bestbuy.com/gametradein.