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Halo 4

Platform(s): Xbox 360
Genre: Action
Publisher: Microsoft Game Studios
Developer: 343 Industries
Release Date: Nov. 6, 2012

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'Halo 4' (X360) Rakes In $220 Million In 24 Hours

by Rainier on Nov. 12, 2012 @ 2:17 p.m. PST

Set in the aftermath of Halo 3, Halo 4 features Master Chief returning to confront his own destiny and facing an ancient evil that threatens the fate of the entire universe.

Halo 4 ushers in the return of mankind’s greatest hero, the Master Chief, in a newly envisioned, epic sci-fi adventure.

Set nearly five years after the events of Halo 3, Halo 4 follows the Master Chief and his faithful artificial intelligence (AI) companion Cortana as they venture into a mysterious new world and discover an overpowering ancient evil that threatens to annihilate mankind. With humanity’s fate hanging in the balance, the Master Chief and Cortana are thrust into a desperate mission against overwhelming odds to save mankind from the threat of imminent extinction.

“Halo 4” is on track to reach $300 million in global sales in the first week, making it the biggest “Halo” launch in history and the biggest entertainment launch of the year to date. In the first 24 hours of its release, “Halo 4” garnered more than $220 million worldwide, eclipsing the record for the biggest day-one opening in U.S. box office history, “Harry Potter and the Deathly Hallows: Part 2,” and the biggest movie of 2012, “The Avengers” – based on U.S. sales alone.

“We’re thrilled that ‘Halo 4’ has emerged as the biggest U.S. entertainment launch of the year,” said Phil Spencer, corporate vice president of Microsoft Studios. “Thanks to the millions of fans worldwide who helped make this another record-breaking launch for the ‘Halo’ franchise, ‘Halo 4’ is kicking off a strong holiday season and has become the must-have blockbuster experience of the year.”

“Consumer demand and excitement for ‘Halo 4’ is even greater than we anticipated,” said Tony Bartel, GameStop president. “Day-one sales of ‘Halo 4’ make it the biggest ‘Halo’ launch in GameStop history and the biggest game launch on any platform so far this year in our stores.”


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