Diablo IV

Platform(s): PC, PlayStation 4, PlayStation 5, Xbox One, Xbox Series X
Genre: RPG/Action
Publisher: Activision Blizzard
Developer: Blizzard Entertainment
Release Date: June 6, 2023

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'Diablo IV' Crosses $666 Million Sell-Through Within Five Days of Launch, New Blizzard All-Time Record

by Rainier on June 12, 2023 @ 1:08 p.m. PDT

Diablo IV draws players into a grim story line and gives them the freedom to explore and forge their own path across the most expansive and intense vision of the world of Sanctuary—a bleak and shattered hellscape bereft of hope and beset by demons.

An ancient evil threatens to engulf Sanctuary in darkness, and new heroes have been called upon to face challenges the world has never seen before.

True to the franchise’s roots, Diablo IV will deliver visceral combat, gruesome and varied monsters, an epic hunt for legendary loot, and endless playability and progression. Players will find a lifetime’s worth of adventure scattered across a land rooted in unique ecologies and inhabited by dangerous new foes. They’ll delve into randomized dungeons packed with unpredictable adversaries and unimaginable treasures. While continuing to fully support solo and coordinated party play, Diablo IV will also provide opportunities for groups of players to encounter each other in the same shared world—whether to tackle bigger challenges . . . or possibly even slaughter one another in player-vs.-player combat.

In Diablo IV, players will attempt to bring hope back to the world by vanquishing evil in all its vile incarnations—from cannibalistic demon-worshipping cultists to the all-new drowned undead that emerge from the coastlines to drag their victims to a watery grave. For the first time in the series, Sanctuary will be a contiguous, seamless landmass comprising diverse regions ranging from the burning desert of Kejhistan, to the verdant werewolf-infested forests of Scosglen, to the harsh and rugged wilderness of the Dry Steppes.

Diablo IV had the best-selling opening in Blizzard’s history, crossing an auspicious $666 million in global sell-through (sold to stores, not customers) in the first five days following its June 6 launch*. The latest installment for the Diablo series, and Blizzard’s fastest-selling game ever*, is the box-office equivalent of the biggest opening week of the year**.

“On behalf of Blizzard, we want to thank the millions of players around the world who are immersing themselves in Diablo IV,” said Mike Ybarra, President of Blizzard Entertainment. “Diablo IV is a result of our incredible teams working together to craft and support genre-defining games, build legendary worlds, and inspire memories that will last a lifetime. We’re humbled by the response, proud of the team, and remain committed to listening to our players and ensuring Diablo continues to exceed expectations for years to come.”

So what are players doing with all this time spent in Diablo IV?

  • 276 billion demons killed since Early Access: nearly 35 times the global population.
  • Players have been vanquished over 316 million times
  • …over 5 million of those vanquishings were at the hands of the Butcher.
  • But they’re not falling alone - players have created a party with friends over 166 million times.
  • 163 players have made it to the maximum level in Hardcore mode, where deaths are permanent.

When players haven’t been playing Diablo, they’ve been watching it – Diablo IV was the #1 game on Twitch from Early Access on June 1 through June 9, breaking Blizzard records for both hours streamed and watched over a similar period.

* Fastest selling based on both units and dollars sold through on all platforms through the first five days after launch (through June 10, 2023 for Diablo IV). Sell-through figures based on reporting received from digital partners, retailers, and Blizzard internal records and estimates.

** Per data according to Box Office Mojo by IMDb Pro, and Variety.

Diablo IV is being developed using modern technology that pushes the franchise to dark, new depths. This technology is at the heart of everything players will see, hear, and feel—delivering much higher fidelity and a more engrossing experience. It opens up countless possibilities for the Diablo series, from smooth character animations, such as the Druid’s fluid shapeshifting, to the seamless, vast overworld players will travel across in search of the next loot-filled underground dungeon. Ultimately, Diablo IV will ground players in a grittier and deadlier world.

Diablo IV is available for PS4, PS5, Xbox Series X|S, Xbox One and PC.


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