Children of the Nile is a strategy game where citizens who behave like real people are your primary resource. As their leader, you must build a place in which they can live and work, establishing a relationship of trust and cooperation which you then leverage to build a lasting civilization, and bring it to its cultural peak.The decision to move the release date was made by key marketing executives at SEGA who feel Immortal Cities will greatly benefit by steering clear of this year’s cluttered holiday climate. The extra time will be used to build on a core fan consumer base through extended Marketing and PR activities.
“The successful release of Immortal Cities: Children Of The Nile™ is extremely important to SEGA Europe, across the initial launch period and through to post launch sell-through activity,” commented Mike Hayes, Managing Director, SEGA Europe. “This game deserves a greater spotlight, and we believe moving it into the first quarter will provide this. We’ve been pleased to hear such positive publicity and consumer response to the game’s beautiful, expansive and unique gameplay. Tilted Mill deserves the additional attention, and consumers will be thrilled when they see how much city building and real time strategy gaming has evolved through Immortal Cities.”
Between now and January 2005, Immortal Cities: Children Of The Nile™ will be the focus of an exceptional marketing and advertising campaign including press and TV coverage, demos, store displays, and internet updates.
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