Blur drops players into heart-pumping, electrified racing action with 20 cars on a track all targeting the finish line and battling each other as they trade paint and collect intense power-ups, including the ability to blast other cars out of the way with huge bursts of energy, boost their speed, and more.

While controlling photo realistic cars, gamers can use offensive and defensive attacks as they battle for the lead and careen through real-world track locations ranging from L.A. and San Francisco to the streets of Hackney, UK and the treacherous roads of Barcelona, Spain.

Blur Pre-order Incentives

• Pre-order from GameStop to receive an exclusive Day One Multiplayer Advantage Booster Kit, which includes:
  • A heavy, off-road powerhouse – the Ford Bronco in multiplayer. Shunt the competition in the next millennium!
  • Get the MotorMash game mode at Rank 1
  • Get Double Fans for the first five MotoMash Event, which increases your XP to unlock content sooner
  • Pre-order the Xbox 360 version here
  • Pre-order the PS3 version here
• Pre-order from Best Buy and get early access to the Dodge Viper ACR
  • Unlock 600 horses of power with the Dodge Viper ACR in multiplayer mode and be the envy of the racetrack!
  • Pre-order the Xbox 360 version here
  • Pre-order the PS3 version here
• Reserve Blur at Hollywood Game Crazy and receive double fans during the first three races
  • Fans allow gamers to rank up earlier, unlocking mods, cars and features sooner

Unique to Blur, players will now be able to customize the text message from within the game as they share a plethora of game details.  Players can choose to Tweet about race victories, how many fans they’ve just earned, cars they’ve unlocked, leaderboard ranks, send challenges to friends and much more.  Basically, if you see it in game and want to tell someone about it, we’ve got a Tweet for that.

Beyond the action-packed racing filled with fast curves, sneaky alternate routes, hair-raising jumps and fully realized damage models that provide for spectacular crashes, Blur's narrative is presented through Bizarre's innovative new community-based interface, reaching far beyond the game itself. This unique story-driving social network evolves dynamically as players compete in different races, make new friends, rivals and fans, and connect with other racers both in-game and in real life.

Looking beyond Blur's single player story, gamers can engage in competitive and team-based multiplayer races with up to 20 players online, or on a single console via 4-player split-screen. Bizarre is especially excited to introduce Blur's original social gaming experience - Custom Groups, where anyone can create unique multiplayer modes based on their favorite ways to play the game. These new modes are immediately shared through Blur's social network, expanding the game in ways that are only limited by the gaming community's creativity.