Konami Strengthens Its Global Content Business
by Thomas on Oct. 13, 2003 @ 5:26 a.m. PDT
Konami Corporation has established a strong foundation in the global computer and video games industry. To further increase its global market share, Konami Corporation will strengthen its content planning and production by expanding its operations to Los Angeles, Calif., which will become the base for Konami's global Computer & Video Games Business. Under the new name of Konami Digital Entertainment, Inc. (KDE), the Los Angeles operation will be led by the Executive Corporate Officer of Konami's Computer & Video Games Business, Kazumi Kitaue, who will serve as the Chief Executive Officer. KDE will focus on the areas of global product brand growth strategies, business development and licensing activities.
The company will also rename its Redwood City, Calif.-based North American sales, marketing, and operations subsidiary, Konami of America, Inc., to Konami Digital Entertainment America (KDEA), a Division of Konami Digital Entertainment, Inc.
Regarding the expansion, Kitaue said, "Los Angeles is known as the center for worldwide entertainment. We believe that Los Angeles is the ideal location for strengthening Konami's content business strategy. This move will provide us with the proximity to the partners that will allow us to maintain and expand Konami's position as a front runner in the digital entertainment industry, and lead to further growth in Konami's global business."
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