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Get Phat With No Rules!

by Rainier on Nov. 30, 2001 @ 3:10 p.m. PST

TDK Mediactive Europe, publisher of entertainment software announced today that its new title for the Game Boy Advance "No Rules® Get Phat" will ship into retail on 30th November 2001 (Well hey .. isnt that ..TODAY?).

"No Rules Get Phat" is an alien battling, skateboarding, slime-shooting extravaganza with punk attitude, that delivers distinctive, original gameplay with the style and underground appeal that the US No Rules clothing brand has established universally with kids and teenagers.

The title will also pioneer a move for TDK Mediactive to include a special pack of free batteries for use with both Color and Advance consoles in the boxes of its future Game Boy titles. Other titles to include the batteries will be 'Shrek(tm) - Kart' (working title) for the Game Boy Advance, which is due for release Q1 2002 and future reproductions of 'Lady Sia(tm)', also on the Advance console.

Heiko tom Felde, Director of TDK Mediactive Europe, said: "With it's original gameplay, amazing and powerful graphics, "No Rules Get Phat" will delight all gamers looking for a challenging, cool way to save the world!

He added: "TDK Mediactive's aim to deliver not only quality, addictive and unique games but value for money for the gaming consumer, is highlighted in this latest agreement to supply a twin pack of free batteries along with its Game Boy titles. Retailers and consumers have welcomed this ground-breaking move as TDK Mediactive reaffirms its position as a pioneering publisher in the interactive entertainment industry."

About "No Rules Get Phat":

One Eye Jack, a badass little skate fiend and leader of the No Rules posse, must stop an alien invasion of his local hangouts. To achieve his goal, he must board like a pro, be a dead-eye shot with his slingshot and alien slime gun and grind the rails of social irresponsibility-all in the name of preserving his lifestyle.

Features of "No Rules Get Phat" include:

  • Skateboard, Snowboard, shoot and scratch to keep the Punkazz aliens from gettin' phat
  • Mix and scratch with your portable turntable to melt the Punkazz aliens
  • Bust out trix such as a double ollie, a 360, and hand plant
  • Five worlds including Colbutt Mountain and the Cocoa Soul Puffies cereal factory
  • Play as the fearless leader of the No Rules crew, One Eye Jack
  • Over Five outrageous enemies per world! Includes aliens, wolves, polar bears, alligators, rats and bats!
  • Product availability
  • "No Rules Get Phat" for the Game Boy Advance will be available on November 30th 2001 with a suggested retail price of £34.99 including the free pack of twin batteries.
  • "No Rules Get Phat" was developed by Flying Tiger Development in conjunction with producers at TDK Mediactive.

Other titles in the TDK Mediactive Game Boy(tm) range include:

  • Lady Sia - GBA
  • Wendy(tm) Every Witch Way(tm) - GBC
  • Shrek Fairy Tale FreakDown - GBC

About the No Rules License
In 2000, TDK Mediactive and R&S Trading, the creators of the No Rules license, signed a five-year worldwide exclusive agreement to develop and publish games based on the No Rules brand of clothing for current and next-generation video game systems. The No Rules license generated $15 million in wholesale revenue that translated to $40 million at the resale level last year. In the past year, R&S Trading has grown dramatically and its forecast for 2001 is a growth increase of 25 percent. More information about the No Rules brand is available HERE


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