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GAMECUBE Selling Nonstop At Rate of 27 Per Minute

by Rainier on Dec. 4, 2001 @ 10:55 a.m. PST

Nintendo of America reported today that, based on direct communications with its retailers, its new NINTENDO GAMECUBE(TM) home video game console has reached sales of nearly 600,000 units in America in 15 days, or an average of 27 per minute -- nonstop -- since its November 18th introduction.

Retailers Report 600,000 Sold in First Two Weeks

"Both in terms of total units sold to date and even more so in the comparative number of units we're selling per day, NINTENDO GAMECUBE's advantages in game quality and affordability are being amply demonstrated in stores across America," says Peter Main, executive vice president sales and marketing, Nintendo of America. "In short, although launching at retail three days following the Microsoft X-box, it seems apparent that we have sold through to consumers more game consoles than they have even been able to deliver to retail outlets."

Because Microsoft has declined to estimate its actual consumer sales numbers, no fully accurate picture of comparative market activity is yet available. That data won't be available until The NPD Group releases its full projected sales report for the month of November in the next few weeks. For example, NPD's sample does not reflect system sales at Wal-Mart, the nation's largest retailer, and also the largest retail outlet for NINTENDO GAMECUBE.

The current available TRSTS retail data is just a snapshot. Only when NPD can project sales from all retailers -- even those outside their store sample -- can they reach an accurate picture of what's really happening in the market.

A dedicated game play system, NINTENDO GAMECUBE delivers new forms of interactive fun for players and offers the easiest development environment for game creators. The system's embedded memory, proprietary optical disc and innovative controller were designed to optimize the game play experience. Nintendo GameCube is available in two colors: Jet (black) and Indigo (violet) for a suggested retail price of $199.95.

As the worldwide leader and innovator in the creation of interactive entertainment, Nintendo Co. Ltd., of Kyoto, Japan, manufactures and markets hardware and software for its popular home video game systems. The systems include Game Boy, Nintendo(R) 64, Game Boy Advance and NINTENDO GAMECUBE(TM). Since the release of its first home video game system in 1985, Nintendo has sold more than 1.4 billion video games worldwide, creating enduring industry icons such as Mario(TM) and Donkey Kong(R) and launching such franchises as Zelda(TM) and Pokemon(R). As a wholly owned subsidiary, Nintendo of America Inc., based in Redmond, Wash., serves as headquarters for Nintendo's operations in the Western Hemisphere.

For more information on Nintendo products, visit the company's Web site, or

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