Battlefield 2 features immense, richly detailed, destructible environments, from city streets to remote forests, in some of the most notorious hot spots around the world. Each map in Battlefield 2 adjusts in scale to support the number of players in the world, providing the ideal vehicle-to-player ratio and an optimized game play experience. Enhanced team play features allow players to enter the action on the front lines as part of a formal squad, or work behind the scenes in Commander Mode to direct the strategic assaults of their team mates. With in-game success, players increase their rank from recruit all the way to General and unlock awards, including new weapons, vehicle decals, medals, and more.Digital Illusions’ expansion pack Battlefield 2 Special Forces was launched in the end of November 2005. This was the first product Electronic Arts sold directly to consumers over the internet.
The test was so successful that the PC game – another expansion pack to Battlefield 2 – planned for launch during spring 2006 now will be changed to booster packs to be sold online.
Every tenth copy of the expansion pack Battlefield 2 Special Forces was over the Internet, and the rest of the copies were sold to retailers. When games are sold online directly to consumers Digital Illusions earns more money per product than if they are sold through retailers.
- We see online sales as a very interesting channel in the future. Digital Illusions work together with EA to find the best solutions that favours both the consumers and retailers, said Patrick Söderlund, CEO of Digital Illusions.
The expansion packs in the Battlefield series have new maps, vehicles and weapons. Each Battlefield booster pack will have new but fewer maps, vehicles and weapons. Instead they are sold to a lower price: 9.99 USD. An expansion pack is usually sold at between 19.90 USD and 29.90 USD. Today at least two Battlefield 2 booster packs are planned for spring 2006.
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