"The intensity and excitement that fills a gym during a heated college basketball game is incredible," stated Greg Thomas, president of Visual Concepts, a 2K Sports studio. "College Hoops 2K7 truly captures the authentic college basketball game atmosphere, enhanced by the all-new Chant Creator and revamped Coach Mode."

The unique Chant Creator, the first of its kind in any sports title, allows the gamer to control the excitement of the crowd by constructing custom chants to play during key moments of play. Gamers are given a multitude of options to customize in-game chants, including drum percussions, letters, words, mascots, states/regions, and more. In addition, over 200 fight songs have been added to further enhance the overall college atmosphere in College Hoops 2K7, as well as more than 50 new default crowd chants and new cheerleader routines, mascot dancing and new gyms. With Chant Creator, countless combinations can be created to give each team's fans a distinct sound, immersing gamers even deeper into the emotional atmosphere of College Hoops 2K7.

An expanded Coach Mode provides College Hoops 2K7 players a unique first person perspective through the eyes of the coach. As the coach, gamers can move up and down the sidelines changing the tempo of the game, call plays and make substitutions. Adding to the authentic coach experience, College Hoops 2K7 is the only college basketball title on the market to include the likenesses of hundreds of actual college coaches-including Roy Williams, Billy Donovan, John Calipari, Jay Wright and more.

College Hoops 2K7, featuring J.J. Redick, former star player for the Duke University Blue Devils on the cover, will be available in November for the Xbox 360 and Xbox, and the PS2. College Hoops 2K7 for the PS3 will be available this winter.