For players new to the FPS world, this modern tactical shooter’s action-packed gameplay has been structured with an easy learning curve. For the expert FPS fans, variety of game-play - from small squad level close quarters combat to medium-sized urban conflicts to huge multi-squad and vehicle operations - provides a deep gameplay experience.

War Rock is an intense online military tactical first person shooter (FPS) featuring state of the art weapons, team or solo based play and unbelievable missions and maps! Intense with action and competition, War Rock explodes with a powerful arsenal of customizable weapons and vehicles while placing you in control of the most extreme battle mod(#5.1.2es in modern warfare!

"The style and quality of War Rock's gameplay, its free availability and its resultant mass appeal to the coveted 18-34 year-old male demographic make it the ideal addition to Double Fusion's network," said Jonathan Epstein, President and CEO of Double Fusion. "Our sales team has tremendous experience building sponsorships for online multiplayer games, and is truly excited about the broad range of both dynamic opportunities and tournament sponsorship capabilities War Rock provides."

Double Fusion will capitalize on War Rock's customization component and its strong community base to offer advertiser and agency partners the widest selection of customizable in-game advertising opportunities possible. Advertisers will be able to sponsor organized competitions, maps of new areas made accessible to gamers throughout the life of the game and the availability of items or services players can purchase. Double Fusion will also be able to package these sponsorships with the variety of 2D and 3D ad and product placement opportunities present throughout the game.

"Double Fusion's creative in-game advertisements are done in such a manner that they are seamless and do not disrupt the gameplay experience," said Matt Norton, Producer of War Rock at K2 Network.

Features :

• 3 Modes of Game Play:
  • Close Quarters Combat – Condensed battlefields where special ops teams from each side are to set or disarm explosives at strategic points on a map or completely eliminate the opposing team.
  • Urban Ops – The real fighting in this mode takes place from street to street as opposing forces work their way from building to building searching for enemy forces.
  • Battlegroup – Expansive landscapes lead way towards some of the most exciting battles yet! Heavily armored and finely tuned military vehicles are the preferred weapons for players traversing the widespread maps in this mode. Take control of the map and eliminate opposing forces by land, by sea and by air!
• 5 Strategic Character Classes to tailor your combat strengths, play as or assemble a team of :
  • Military Engineers
  • Medics
  • Scouts
  • Assault
  • Heavy Weapons Experts
• Unique Skill Challenges and Game Modes
• Various game modes designed to challenge and appeal to all skills, styles and game play preferences!
• Tournament Matching and Player Created Content
• Free2Play with Premium options to purchase game play enhancing items and services!

The final version of War Rock will launch the week of Feb 6th, 2007 in the U.S and Canada, as well as specific European territories.