Kart Racer is a fast paced game that really hones in your close proximity racing skills, and Truck Racer is all about muscle power versus smaller more nimble utilitarian vehicles. The two genres were chosen to appeal to a wider gaming audience, and also mark the beginning of a range of Racer titles.
Pelle Lundborg, Publishing Director, Nordic Games says, “We used the consumer sales research data from over 2,000 retail installed Game Outlet pallets which led to the conclusion that racing games were great impulse purchases for parents and young gamers alike, so our strategy was to utilise this data and produce games that fit the market.”
Kart Racer and Truck Racer were developed by racing specialist game developer Brain in a Jar. Working out of Oulton Park Race Circuit they are responsible for over 20 racing games in the last 10 years.
Lundborg concludes, “Our intention is to deliver a set of entertaining products at the right price point, and we’ve found that both Kart and Truck Racer play especially well with steering wheel accessories so we expect the games will be sold as high value-for-money bundles when they arrive in the stores.”
Kart Racer & Truck Racer will launch on the 24th April, 2009 on the Wii £14.99/€19.99) and PS2/PC (£9.99 / €12.99).
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