Developed by series creator Rockstar San Diego, Midnight Club: Los Angeles will give gamers the unprecedented freedom to race through a hyper-realistic LA.

Rockstar San Diego has created a beautiful rendition of Los Angeles to race through at break neck speeds and explore at your own pace. With no tracks and no load times, Midnight Club: Los Angeles offers the ultimate freedom to play however you choose.

Whether driving by the beach or beating the competition by cutting through a parking garage at 200 mph, Midnight Club: Los Angeles provides a seamless, breathtaking environment for everyone who loves to compete. With no load times, no tracks, and no rules, the game allows players to race who they want, when they want, and where they want in an unbelievable recreation of Los Angeles.

The "South Central Upgrade Map" provides players with a whole new area of the city, about one-third the size of the original map, and will be available for free. This area features L.A. landmarks such as Exposition Park, the USC campus, Shrine Auditorium, Crenshaw Plaza, and the L.A. Memorial Coliseum and stretches south to the 105 Freeway.

In addition to the free new city area, players will be able to purchase the "South Central Content Pack" ($9.99) includes nine new vehicles, 26 new races, 12 new battle maps, 10 new delivery missions, over 100 new red light races, new vinyl packs, new parts, new music and more. The new vehicles include a variety of cars and a motorcycle. Also making an appearance for the first time in Midnight Club: Los Angeles will be SUVs, a longtime favorite of the series' fans.

The downloadable content for Midnight Club: Los Angeles is currently available for both the Xbox 360 and PS3.

To celebrate the launch of Midnight Club Los Angeles: South Central Downloadable content Rockstar Games and Xbox LIVE are giving you the chance to play Midnight Club: Los Angeles with the most influential DJ on the West Coast, Felli Fel, live from the kickoff of the 2009 DUB Show Tour in LA. The DUB Show Tour is a nationwide car show and concert tour spanning 12 US cities.

Not only will you get the chance to go head to head with Felli Fel, he'll have some special guests along for the ride: DJ Pooh, Glasses Malone, Young Maylay and some other surprise celebrity guests will be at the wheels ready to take on challengers on the streets of LA.

Felli Fel has played an integral part in shaping the sound of popular music in America through his nightly show on Los Angeles' top rated radio station, Power 106. Known on-air as "The record maker and the record breaker," the multi-talented DJ gained nationwide notoriety with the release of his self-produced certified Gold single "Get Buck in Here" featuring Akon, Ludacris, Lil Jon and Diddy, from his upcoming album, Go DJ. With Kanye West, The Game and T-Pain, also making appearances on his LP, DJ Felli Fel not only spins the hits, but makes them pop as well. Download his new club smash 'Feel It' ft. T-Pain, Flo Rida, Sean Paul & Pitbull on iTunes TODAY!

DJ Pooh co-wrote the script for Grand Theft Auto: San Andreas as well as the film Friday. He also writes, directs, and produces his own films which include The Wash. As a rapper and producer, he's collaborated with artists like Ice Cube, Tupac, and LL Cool J.

Glasses Malone is a West Coast rapper from Watts who has worked with artists like The Game, Akon, Lil Wayne, and more. In Between his time in the studio he hits the streets as an avid street racer. The rapping embodiment of Midnight Club: Los Angeles appears on the Statik Selektah produced theme song for the South Central Premium Upgrade, "Rollin' Down the Freeway", along with Kali & Termanology.

Young Maylay is a West Coast rapper whose voice you may remember from Grand Theft Auto: San Andreas as the lead character Carl "CJ" Johnson.

So log onto Xbox LIVE this Sunday from 1-5 PM PST (4-8 PM EST), add the below gamertags to your friends list and start practicing your driving skills now.

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The South Central Map Expansion features:

• Map expansion by one third
• Four new neighborhoods
• Price: FREE for both Xbox 360 and PS3

South Central Premium Upgrade features:

• Nine new vehicles:
  • Luxury: 2008 Mercedes-Benz CLK63 AMG “Black”
  • SUV: 2008 Range Rover Supercharged, 2008 Range Rover Sport Super Charged
  • Lowrider: 1955 Chevy Bel Air, 1963 Buick Riviera, 1964 Chevy Impala, 1965 Chevy Malibu
  • Muscle: 1970 Chevy Chevelle, 1966 Pontiac GTO
• 26 new races
• 12 new battle maps
• 10 new delivery missions
• 100+ new red light races
• New rims
• New body kits for each new car
• New vinyl pre-sets
• Hydraulics/Airbags unlocked on all new cars
• New music
• Price: $9.99 for PS3 and 800 MS points for Xbox 360

Perfected for the energy and vibe of the game, the 97 song Midnight Club: Los Angeles soundtrack features a hand picked selection of amped-up music from both cutting-edge underground artists and established legends.

A racing game is nothing without the great cars and Midnight Club: Los Angeles allows extensive customization of vehicles for both performance and appearance. Players can now fully personalize their officially licensed imports, tuners, classic muscle cars and motorcycles both inside and out with a dizzying array of licensed rims, spoilers, interior gauges, tires and more.

Midnight Club: Los Angeles, rated T for Teen, is currently available worldwide on both PS3 and Xbox 360.