The new studio will be dedicated to continuing True Games Interactive's commitment to publishing high-quality online free-to-play content via micro-transactions. The studio's first project is currently in development and is a newly created True Games intellectual property.

"We are thrilled to announce the formation of our new development studio," said Bob Drobish, Co-Founder and CEO of True Games Interactive. "This new studio will allow us to have more direct control and involvement in the development process of our games which is critical when you are developing new IP."

The new studio in Austin, Texas will be working on True Games' third micro-transaction online game which is a new IP and will be built around key talent including art, programming and design team leads. True Games is currently recruiting and building the team.

More information about positions available can be found at True Games' jobs page.

The new studio is headed up by industry veteran Frank Lucero. As Studio Head, Lucero will be in charge of the overall operations of the studio and will manage the team and the product that is currently in development. Lucero brings more than 15 years of experience in the video game industry, including experience in project management, design and programming in the console, PC and MMO space. Prior to joining the new True Games studio, Lucero spent 7 years at Wolfpack Studios/Stray Bullet Games working on MMO and Nintendo Wii games, as well as the Shadowbane series. Prior to that, Lucero held positions at Midway Amusement Games, Point of View development studio, Origin Systems and Sega Interactive.

"The decision to base this studio in Austin had a lot to do with the exceptional talent pool that exists in the area," said Jeff Lujan, Founder and Chairman of True Games Interactive. "We are confident that we are building a talented and passionate team that will deliver the best possible games for our community."