NBA 2K11 is the latest installment in the best selling, and highest rated NBA videogame series.  NBA 2K11 is the best way to plug into NBA culture.  It’s the most fun, authentic NBA videogame experience and is for any sports fan with that competitive fire who wants to play the best NBA simulation on the market. It’s the NBA series that everyone is playing – from the most elite NBA athletes and superstars to the local court gym rats. NBA 2K10 delivered on its promise to take over, and NBA 2K11 will on build on that momentum by dialing up all of its features – gameplay, AI, presentation, visuals, audio, online and more – to deliver the best basketball videogame experience ever.

14-time NBA All-Star, five-time NBA Most Valuable Player, six-time NBA World Champion and recent Hall of Fame inductee, Michael Jordan, will appear on the cover of NBA 2K11. Jordan, who is considered by many as the greatest basketball player in history, will fittingly team up with the NBA 2K series.

2K Sports is paying homage to the NBA legend by placing him on the cover of its award-winning franchise. NBA 2K11 will continue to build upon the outstanding success of the NBA 2K series with continued improvements to the graphics, gameplay, signature styles and game modes seen in previous iterations.

Beginning November 5, 2010, gamers can register at VirginGaming.com/NBA2K11 to compete in NBA 2K11 and attempt to move up the Virgin Gaming leaderboards to secure a spot as one of the top 256 players.  Once the field is established, the pressure gets ratcheted up as those with the best game look to snare a coveted spot in the finals.  The top eight players will then get whisked to the Virgin Gaming Red Room in Las Vegas where they will square off face-to-face and compete to claim the $25,000 grand prize and the bragging rights as the best NBA 2K11 Baller in the country.

Open to all eligible competitors in the United States, fans who purchase a copy of NBA 2K11 for PS3 at GameStop will receive an in-pack code for entry into the NBA 2K11 Online Launch Tournament.  Complete tournament details can be found online at VirginGaming.com/NBA2K11.

“While I may not have been blessed with the physical attributes or abilities to compete in the NBA, I can break some ankles with my cross-over move in NBA 2K11,” said Zachary Zeldin, Vice President and Co-Founder of Virgin Gaming.  “We’re very excited to be working with both 2K Sports and GameStop to give the Virgin Gaming community the opportunity to prove that they’re the best on the virtual court in one of the most competitively played games on the tournament scene.”

“We value the strong communities that have developed around our products and are always considering new and exciting ways to support them,” said Jason Argent, Vice President of Marketing at 2K Sports.  “Virgin Gaming’s platform, tournament expertise and unrivaled prize structure gives us another great mechanism to recognize our fans, and we can’t wait to present the prize money to the winners.”