WWE SmackDown vs. Raw 2011 will empower players more than ever to define their gameplay experiences in a dynamic and ever-changing WWE. Along the way, gameplay scenarios will change based on player decisions, allowing for more spontaneous WWE action in and out of the ring. Players will also enjoy a greater level of interactivity and have increased control of their destinies in the game’s popular Road to WrestleMania story-driven mode.

A hallmark of the franchise, WWE SmackDown vs. Raw 2011 will deliver its largest offering to date of best-in-class creation and customization features. Players will have more creative tools than ever to customize their WWE Superstars, finishing moves and story designs. In addition, searching and sharing content will be greatly simplified with improvements to the highly regarded WWE Community Creations feature, which generated nearly 10 million downloads, including more than 7.5 million Created WWE Superstars, 500,000 story designs and 500,000 finishing moves in its franchise debut.

WWE Superstars John Cena, Big Show and The Miz are slated to appear on the front cover in the United States, Australia, New Zealand, Singapore, Hong Kong, Taiwan and India, while WWE Superstars Randy Orton, Undertaker and Sheamus will appear on the front cover available throughout Europe. Additional regional covers are expected to be announced later this year. WWE SmackDown vs. Raw 2011 will mark one of the few times in franchise history that multiple variations of cover artwork will be available around the world.

“John Cena, Undertaker, Randy Orton, Big Show, The Miz and Sheamus are incredibly talented WWE Superstars who took part in some of the biggest moments ever witnessed in WWE,” said Danny Bilson, Executive Vice President, Core Games, THQ. “We look forward to delivering an unparalleled WWE simulation experience with WWE SmackDown vs. Raw 2011, including best-in-class creative tools and decision-making abilities for players to define their own virtual WWE moments.”

WWE SmackDown vs. Raw 2011 will also boast one of the largest rosters in franchise history with more than 70 of today’s prominent WWE Superstars and Divas. Each in-game model will feature new skin textures and movement technology, delivering the most authentic looking and moving WWE Superstars and WWE Divas ever seen in a videogame. In addition, a new physics system will ensure all matches and object interactions look and feel unique, dynamic and unpredictable to capture the full essence of the WWE experience.

“Through our new direct eight-year agreement and invaluable partnership with WWE, the opportunities to bring the brand’s ever-changing content and vibrant WWE Superstar personalities to life in the videogame world are more promising than ever,” said Danny Bilson, Executive Vice President, Core Game Brands, THQ. “Our E3 lineup of WWE products has exceptional potential, reaching core and casual audiences with a definitive simulation-based experience, fun, fast-paced and larger than life action through our newest brand extension, as well as an innovative new way to embrace WWE through our free-to-play online initiatives for the Korean market.”