In The Sims 3 for console and handheld, players will be able to create Sims with unique personalities, fulfill their desires…or not, and control their lives within a living neighborhood. Additionally, all-new features make it easier than ever to mess with life as players can unlock the ultimate “Karma Powers” for instant control and unleash them on their Sims. Players can help their Sim “get lucky,” bless them with “instant beauty” or be deviant and curse them with an “epic fail.” But players should use these powers wisely—they may have unexpected results and karma may come back to bite.

Rich, immersive gameplay is complimented with a seamlessly integrated exchange system on the PS3 and X360 platforms where gamers will be more connected than ever before as they design, build, and share their creations and download content from other players around the world without ever leaving the game. Facing short and long term challenges, players will reap rewards and trophies and can even share achievements with friends by connecting to Facebook.

Reserve your copy of The Sims 3 game for the PS 3 or Xbox 360 today and give your Sims one of these special, unlockable items when you pre-order (expires Oct. 29, 2010. Pre-Order code expires April 31, 2011. Good for only new purchases of The Sims 3) the game from the listed retailers.

Receive one of the following elite, unlockable items before anyone else when you pre-order:

• Game (X360/PS3 Only) - The ‘Get Lucky’ Karma Power which grants your Sims the power of luck and ensures all endeavours end in success.
• Amazon - The Ultra Lounge Living Room set provides your Sim with a new flat panel television, contemporary décor items, and other cool furnishings.
• Play.com - Cruise around town in-game with a muscle car or a top of the range sports car.
• EA Store/Digital - Ultra Lounge Outdoor Set.

Whether you use these unlockable items for money, friendship, love or to get lucky, the choice is up to you.

Exclusive to the Wii version, players will be able to enjoy an all-new beach town with unique residents, traits, careers and lifetime wishes. For the first time ever, players can enjoy The Sims 3 with friends by going head to head in the new “Life Moments” game to earn rewards. Finally, players will also enjoy several adventure quests, as the game will challenge them to explore their town and discover the secrets therein.

Never before seen on Nintendo DS, players can use the stylus to build their Sims’ homes with tools, draw walls and floors, and customize virtually everything from décor objects, textures, and more. Players will use the stylus to sculpt their Sims’ facial features, choose hair styles and clothing, and dictate personalities in the most robust Create a Sim yet for a handheld game. In “Story Mode,” players will control multiple Sims within a family and enjoy life’s special moments. For the first time ever on the Nintendo DS, players can enjoy a complete life simulation as they guide their Sims through completing challenges to unlock additional items, new buildings and landmarks, and more.