A bold new direction in open-world freedom, storytelling, mission-based gameplay and online multiplayer, Grand Theft Auto V focuses on the pursuit of the almighty dollar in a re-imagined, present day Southern California.

Los Santos: a sprawling sun-soaked metropolis full of self-help gurus, starlets and fading celebrities, once the envy of the Western world, now struggling to stay afloat in an era of economic uncertainty and cheap reality TV. Amidst the turmoil, three very different criminals plot their own chances of survival and success:  Franklin, a former street gangster, now looking for real opportunities and serious money; Michael, a professional ex-con whose retirement is a lot less rosy than he hoped it would be; and Trevor, a violent maniac driven by the chance of a cheap high and the next big score. Running out of options, the crew risks everything in a series of daring and dangerous heists that could set them up for life.

The biggest, most dynamic and most diverse open world Rockstar Games has yet created, Grand Theft Auto V blends storytelling and gameplay in new ways as players repeatedly jump in and out of the lives of the game’s three lead characters, playing all sides of the game’s interwoven story.

All the classic hallmarks of the series return, including attention to detail and Grand Theft Auto’s darkly humorous take on modern culture, alongside a brand new and ambitious approach to open world multiplayer.

This weekend, Friday November 22nd through Sunday November 24th, hit the beaches of Vespucci, Chumash and Paleto Bay for the very first Grand Theft Auto Online Social Club Event Weekend.

All weekend long, plunge into a special Social Club Event Playlist of brand new Jobs from the freshly landed Beach Bum Pack, a hand-picked selection of ten of our favorite new Jobs. Drop some sea shells, go for a fuel-injected run on the beach, and take in some of the most spectacular stretches of coastline in the Los Santos Bay area in modes including Sea Race, Parachute, Team Deathmatch and more. The best performers in the Social Club Event Playlist on each platform will score themselves a special vanity license plate reward for bragging rights and to commemorate their achievement.

In Free Roam, look out for an influx of special Event Crate Drops dropping frequently all weekend containing more than double the usual amount of RP plus high-powered weapons, bonus cash and clothing. They'll be unlocked for every player to help you pack more than just sunscreen on the blazing sands.

This inaugural GTA Online Social Club Event also features exclusive sweepstakes giveaways of beach-ready GTAV collectibles, a very special live stream broadcast on Friday and more. We'll be on the lookout for your sun-kissed Snapmatic pics all weekend so be sure to tag them #VespucciBeachParty so that we can find them easily and we might feature them next week here at the Newswire.

Here’s a full rundown of all the action to expect:

Special Event Playlist

Available this weekend only is a special Social Club Event Playlist of new Jobs curated to test your mastery of land, air and sea:

• View of Vespucci (Parachute)

Show some Vespucci beach bums the true meaning of 'spaced out' with this steep parachute descent from 2980ft. See how many checkpoints you can hit before opening your 'chute.

• Up the Creek (Bike Race)

Dirt bike point to point going along Cassidy Creek and ending at the Alamo Sea. Shred from gravel and pavement to the beachfront and try to trump the rest for fame and fortune.

• Water Rings (Sea Race)

A challenging and scenic boat race weaving around the islands North of Paleto Bay. Tip: Look out for a ramp to help you get one over on your competitors.

• Vespucci Beachfront (Team Deathmatch)

Stop the gentrification of Vespucci Beach dead in its tracks with this Team Deathmatch around and on top of the businesses along the beachfront.

• Grass Route II (Race)

In this sequel to the original popular Grass Route Race, go off-road in an epic heat starting on the North bank of the Zancudo River through the treacherous wetlands with a triumphant finish on the beach in North Chumash.

• Sundae Driving (Bike Race)

Sure to be a new fan-favorite motorbike race, menace Vespucci Beach on your two-wheel rocket, taking breakneck corners as you try and best the competition.

• Procopio Beach (Team Deathmatch)

Home to an infamous truck stop, Procopio Beach has long been known as a place where people come to blow off steam, and this Team Deathmatch along the shoreline at the foot of Mt. Gordo is no exception.

• Gone Coastal (Sea Race)

Hug the coastline, pull off some breakneck turns and leap over treacherous rocks and islets in this rough race that starts in the LS River and takes you through the Palomino Highlands on the East Coast.

• Turn the Tide (Race)

In this off road Race along the coast, up to sixteen speed demons leg it out across Procopio Beach and the North coast down through Paleto State Beach to Paleto Cove.

• The Cove (Parachute)

Enjoy the stunning vistas as you rapidly descend towards Paleto Cove by Mount Chiliad... but not so much that you forget to open your chute. Prepare for a long free fall from 7500ft, weaving and diving between checkpoints and the drop zone.

Three Ways to Join

• Look out for the button prompt in the initial GTAV loading screen (visible to Social Club members only)
• Follow instructions on the loading screen when transitioning into GTA Online from Story Mode (also only visible to Social Club members)
• Select Online > Playlists > Rockstar Playlists > Vespucci Beach Party on the GTA Online Start Menu

In-Game Vanity License Plate Awards

We’ve reserved 20 special and unique vanity license plates to award top performers in the Event Playlist Leaderboard for each Job across both PlayStation 3 and Xbox 360. By the end of day Monday November 25th, we’ll award the following plates to the 20 people who achieve the below (plates will be added to your collection in your iFruit app).

• VESPUCCI (360), AMPED UP (PS3)
  View of Vespucci - player with the max score who made the quickest descent
• SURFS UP (360), UP CREEK (PS3)
  Up the Creek – player with the best overall time
• SEAMAN (360), POINTBRK (PS3)
  Water Rings – player with the best single lap time
• HANGFIVE (360), HANGTEN (PS3)
  Vespucci Beachfront – player with the most kills
• SUP BRO (360), SUP BRA (PS3)
  Grass Route II – player with the best overall time
• SUNDAED (360), CRUISING (PS3)
  Sundae Driving – player with the best single lap time
• WIPEOUT (360), SURFSUP (PS3)
  Procopio Beach – player with the best KDR
• BIGSURF (360),GOCOASTL (PS3)
  Gone Coastal – player with the best overall time
• SURFINLS (360), TURNTIDE (PS3)
  Turn the Tide – player with the best overall time
• THECOVE (360), LSSURFER (PS3)
  The Cove – player with the max score who made the quickest descent

Note that in the case of two players getting precisely the same stat, we will decide on a tie-breaker stat at our discretion.

Sweepstakes Grand Prize: GTAV Logo Beach Towel and Los Santos Lifeguard Tee

Five lucky Social Club member will score a Grand Prize of surf-ready Grand Theft Auto V gear including the rare GTAV Logo Beach Towel and Los Santos Lifeguard Tee as seen below. 
Ten Social Club members will also score Grand Theft Auto V Prize Packs consisting of official GTAV tees, stickers and more. Enter to win all weekend from Friday November 22nd through Sunday November 24th at http://socialclub.rockstargames.com/events. See Official Rules.