With Skylanders Trap Team, Portal Masters seek out and defeat the most wanted villains in all of Skylands, pulling them out of the game and into living rooms by capturing them in magical Traps. Players can then send villains back into the game where they play as them to fight for good. The game will include the Traptanium PortalTM, a new ring of magical energy that enables kids to not only bring their Skylanders to life, but also magically capture villains using the new Traps. Once they've defeated the villains, kids will be able to place a Trap into the new portal to capture them. They will also be able to hear the villains inside the Traps, an innovation that truly brings life to toys.

This exciting new play pattern also gives players the option to switch between playing as a Skylander hero or a villain at any time, creating fun and unique "tag team" gameplay. In addition, fans can even take their Traps and their Skylanders characters to their friends' houses for fun, co-operative adventures across all console game systems.

"When we created Skylanders, we invented a new category of play and, in the process, disrupted two industries - videogames and toys.  With each new Skylanders game, our commitment to continuous, disruptive innovation has led to surprising and delightful new ways for kids to play with toys and games," said Eric Hirshberg, CEO of Activision Publishing, Inc. "With Skylanders Trap Team, we're no longer just letting kids bring their toys to life inside the game anymore. This time, we're letting them pull their toys out of the game as well. We are confident this installment of Skylanders will once again redefine what's possible at the intersection of the physical and virtual worlds."

"When Activision first introduced the Skylanders franchise in 2011, it promised to redefine play by merging the physical and digital worlds. The company delivered on that pledge with three blockbuster titles - all of which have been named to the annual Toys"R"Us Holiday Hot Toy List - and is now poised to do it again with the introduction of Skylanders Trap Team," said Richard Barry, Executive Vice President, Chief Merchandising Officer Toys"R"Us, Inc. "With Skylanders Trap Team, Activision is  reversing the magic of 'toys-to-life,' allowing kids to bring characters out of the digital world and into the physical world for the first time. We're thrilled to continue as a marquee destination for Skylanders products, providing a comprehensive, global marketing and merchandising program, including our fully exclusive Legendary series of figures that will introduce Skylanders Trap Team to our enthusiastic customers this October."

In Skylanders Trap Team, Kaos continues his ongoing quest to rule over Skylands.  He has discovered the location of the legendary Cloudcracker Prison -- a fortress built entirely out of the magical substance TraptaniumTM and home to Skylands' most nefarious baddies.  In an attempt to build his own army of foes, Kaos blows up the prison, releasing the most wanted villains and blasting shards of Traptanium to Earth in the form of Traps.  Now it's up to Portal Masters to recapture all of the escaped villains using powerful Traptanium Traps and defeat Kaos before it's too late! The new adventure delivers a diverse and dynamic story-driven gameplay experience, filled with adventure, combat, puzzles, mini-games, activities, platforming and drop-in/drop-out co-op play -- all set within new compelling environments.

Skylanders Trap Team introduces Skylanders heroes known as Trap Masters, brand new Core Skylanders characters and reposed fan-favorite Skylanders characters. The game also features a variety of elementally aligned Traps with unique and interesting designs. With every addition to their Trap Team collection, Portal Masters unlock exciting gameplay possibilities within each level.

Fans can pre-order Skylanders Trap Team starting on April 23, with special offers available at select retail destinations worldwide.

Key Features:

• Toys to Life, Life to Toys – Players will experience an exciting new level of Skylanders innovation through the Traptanium Portal, a new ring of magical energy which reverses the magic of the toys to life category by letting players bring digital characters into the physical world. A built-in audio speaker allows players to magically hear the unique voices of the villains travel from the game into the real world Trap, and vice versa.  The Trap also lights up in sync with the villain speaking, adding even more magic to the experience.  If you look closely, you can almost see the villain trying to escape from inside the Trap.
• Two Ways to Play – In Skylanders Trap Team, you can play as a Skylander or capture Skylands’ most wanted foes and unleash them for good. It’s up to Portal Masters to find these villains and capture them inside the new Traps that transport the villains into the real world via the Traptanium Portal.  Once trapped, players can return the villain to Skylands as a playable character. This exciting new play pattern gives fans the option to switch between playing as a Skylander hero or a villain at any time, creating fun and unique “tag team” gameplay.
• Elementally Designed Traps – Themed Trap designs add variety to the collectible Skylanders Trap Team experience.  Each Trap is elementally aligned, letting players capture villains who fall under that element. For instance, when Portal Masters explore the world of Skylands and encounter a water villain, they can insert a water Trap into the Traptanium Portal to capture that villain, as well as bring that villain back into Skylands as a playable character who helps in the fight for good. With each new trap added to their collection, Portal Masters unlock an exciting world of possibilities!  
• New Cast of Characters –A brand new group of Skylanders, known as Trap Masters, lead the charge armed with their oversized crystal weapons in the fight against the most wanted villains and returning nemesis Kaos. The game introduces more than 50 new playable Skylanders heroes, including:
  • New Trap Master Skylanders
  • NewCore Skylanders
  • Reposed, fan-favorite Skylanders
• Exciting New Adventure – Skylanders Trap Team features an all new adventure-filled story with fun and interesting new characters as well as returning franchise favorites.  The game delivers a diverse and dynamic, story-driven gameplay experience, filled with adventure, combat, puzzles, mini games, activities, platforming, and drop-in/drop-out co-op play -- all set within a variety of new compelling environments.  With each new addition to their Trap Team collection, Portal Masters unlock exciting new gameplay possibilities within each level. Seasoned fans can play Skylanders Trap Team with their entire collection of 175 forward compatible characters from Skylanders SWAP Force, Skylanders Giants and Skylanders Spyro’s Adventure.