We Happy Few is the tale of a plucky bunch of moderately terrible people trying to escape from a lifetime of cheerful denial in the city of Wellington Wells.

In this alternative 1960s England, conformity is key. You’ll have to fight or blend in with the drug-addled inhabitants, most of whom don’t take kindly to people who won’t abide by their not-so-normal rules.

Discover the retrofuturistic city’s dark history as you play through the intertwined narratives of three quietly rebellious citizens of Wellington Wells, each with their own strengths and weaknesses, as they face their pasts, prepare for the future, and engage in activities that aren’t exactly status quo in the artificially enthused society.

On April 13, 2018, We Happy Few will launch worldwide with more content than ever―including a full-length story campaign played as three different characters and more than 250 unique encounters―realizing a much grander vision for the game.

Early Access and Game Preview Program owners of We Happy Few have been able to explore a portion of the procedurally generated world, collect and craft items, and interact with the Joy-obsessed society of Wellington Wells through stealth, combat, and conformity. When the game launches in full with the help of Gearbox Publishing, players will experience how these improved mechanics come together and give rise to three protagonists, each with their own reason for giving up artificial happiness.

Each of these three playable characters has their own particular strengths―and their own dark secrets. As they attempt to survive encounters with their drug-addled former neighbors, old friends, ex-lovers, and even each other, they may dig up some long-buried secrets of Wellington Wells itself.

"Our team was humbled by the initial public reception to We Happy Few, and delighted to have this chance to make it bigger. We’re longtime fans of Borderlands, and we’re excited to be part of a line-up that also includes games like Homeworld and Fortnite. Gearbox believed in us from the very beginning, and we think this partnership will make it possible to create the game that our community expects," said Guillaume Provost, Studio Head of Compulsion Games

“Compulsion Games has an amazing game vision and it’s an honor for Gearbox Publishing to contribute to the effort,” said Steve Gibson, Head of Gearbox Publishing.

Pre-order your digital or physical copy of We Happy Few for $59.99, with a 15% discount at participating retailers, and receive the in-game Jolly Brolly parasol weapon. Microsoft Store, Steam, GOG.com, and Humble Store customers will also gain access to the alpha version of the game at the time of pre-order. Windows 10 Store customers will also gain access to the alpha version when it is available for pre-order this fall. PlayStation®Store customers will receive an exclusive theme. Early Access and Game Preview Program owners of We Happy Few will receive the full game on April 13, 2018 at no extra cost.

The limited We Happy Few Collector’s Set, priced at $149.99, contains 60s-themed goodies like a replica Bobby mask, “You Look Smashing” Lamp, the We Happy Few soundtrack on vinyl, a Joy alarm clock, and more. It does not include a copy of the game so that Early Access players can purchase it separately.

Today marks the release of the major Life in Technicolour update on Steam and Xbox One. Life in Technicolour brings new Joy effects, improved user interface, reworked AI, and more. This is the final major update We Happy Few will receive while in Early Access as Compulsion Games sets its sights on the full release.

Key Features

• A procedurally generated world: Each time you die or beat the game, your next adventure through Wellington Wells will be different. Forget about relying on the city's layout to escape!
• A sophisticated suspicion system: The inhabitants of Wellington Wells expect you to behave in very specific ways—if they suspect you're not taking your Joy, they'll quickly identify you as a Downer.
• Frenzied combat: Downers aren't very popular in Wellington Wells. In fact, Wellies tend to get a bit violent whenever one walks by.
• Twisted survival mechanics: In this urban setting, avoiding the Wellies' fury often means hiding in plain sight.
• An elaborate crafting system: Salvage supplies and Joy-tainted food to stay alive, but be careful not to overdose!

We Happy Few will be available both digitally and at retail for Xbox One, PC, and PS4 starting April 13, 2018.