According to a variety of sources, Bad Robot Games will be headed by Dave Baranoff, who has prevbiously been in charge of J.J. Abrams' Bad Robot production company's foray in AR games based on properties like Cloverfield, and is currently working with Epic Games developer ChAIR on Spyjinx.

Baranoff will be joined by Tim Keenan, known for indie strategy game Duskers, who will take on the position of creative director.

“I’m a massive games fan, and increasingly envious of the amazing tools developers get to work with, and the worlds they get to play in. Now we are doubling down on our commitment to the space with a unique co-development approach to game making that allows us to focus on what we do best, and hopefully be a meaningful multiplier to our developer partners,” said Abrams. “Dave’s creativity, deep passion and skillful leadership will be incredibly valuable as we harness our partner Tencent’s expertise, experience and reach to bring our games to audiences around the world.”

Bad Robot Games will focus on developing for mobile, PC and console platforms with 3rd party developers assisted by in-house creative directors, visual artists, musicians, sound designers and writers. Titles will most likely be distributed by Warner Bros. Interactive Entertainment, since Tencent owns a minority stake in them.