Dive into a thrilling adventure and decide the fate of a vast world filled with intrigue and power. Fight against formidable enemies with FromSoftware’s signature melee combat and discover a wide range of inventive strategies made possible by the open-ended Action-RPG gameplay of Elden Ring.

Transported to ages long ago, you will relive the Shattering, a war that brought darkness to the Lands Between, initiated by demigods’ hunger for power. You’ll fight alongside General Radahn and Malenia the Severed, but even these two undefeatable warriors couldn’t reunite a world so badly broken. There is only one hope left: the hope that a new Elden Lord will rise and lift the veil of shadows that has fallen over Marika’s domain.

A new world filled with fantastic tales and lore has been woven by Hidetaka Miyazaki – creator of the influential and critically acclaimed Dark Souls video game series; and George R.R. Martin – author of The New York Times best-selling fantasy series, A Song of Ice and Fire. Players will embark on a journey across a meticulously handcrafted world dripping in blood and deception brought upon by a variety of characters with their own unique motivations for helping or hindering the player’s progress, adversaries with profound backgrounds, and fearsome creatures. Throughout their adventures, players will choose the fate of this cursed land by unraveling its secrets and myths.

Featuring a vast and seamless landscape with natural weather and time-of-day progression, players will become fully immersed in the world of Elden Ring as they begin their journey and choose on their own path. Traverse on foot or horseback, alone or online with friends across grassy plains, suffocating swamps and lush forests. Ascend spiraling mountains, enter breathtaking castles, and witness other sites of grandeur on a scale never seen before in a FromSoftware title. Elden Ring’s role-playing and customization options allow players to define their own unique playstyle. Experimentation is encouraged with a wide variety of weapons, magical abilities and skills found throughout the world; enticing players to follow previously unexplored progression paths.

Elden Ring gives players the opportunity to chart their own path through its world. Choose to run headlong into fierce battles against daunting foes or take advantage of the game’s stealth and combat systems to gain the upper hand. It is up to the player to decide how to handle the many challenges that lay before them.

You won’t need to journey through the Lands Between to stake your claim on the title of “Elden Lord” or “Elden Lady”, as to celebrate the launch of Elden Ring, Bandai Namco Entertainment are offering one hundred individuals the chance to become an official Lady or Lord.

Gifting winners the ultimate in bragging rights and status, the lucky individuals won’t just receive the coveted title. To fully cement their “Elden Lord” or “Elden Lady” status, each will also receive a piece of land at the Highland Titles Nature Reserve near Glencoe in Scotland as well as an official certificate*.

Working in partnership with Highland Titles, who are providing the titles and land and have been doing so since 2006 to help conserve the natural beauty of Scotland, the competition is available to anyone you would like to honor.

Whether that be a friend, family member, partner or even a neighbor, entrants simply need to explain why they think their chosen person should be granted the honor of becoming an “Elden Lady or” Elden Lord”.

Entering is simple via  the Bandai Namco Entertainment email sharing either a reason, video or photo explaining why they should be honored with the title of “Lady” ’or “Lord”. 

The competition will be open from 9am GMT Friday 25th February 2022 for 2 weeks, closing at 9am GMT 11th March 2022. There are 100 pieces of land and certificates in total.

All winners will be contacted via email a week after the competition closing and selected randomly and no more than one entry is permitted per person. Entrants must be based in the UK or Ireland and must be over the age of 16. To read the full terms and conditions please visit here.

Elden Ring is coming to PS4, PS5, Xbox One, Xbox Series X|S and PC (Steam) on February 25, 2022. The game supports the Smart Delivery on Xbox consoles as well as a Free Upgrade to PS5 for players who purchase the PS4 version.