Saints Row is set in Santo Ileso, a vibrant fictional city in the heart of the American Southwest. In a world rife with crime, where lawless factions fight for power, a group of young friends embark on their own criminal venture as they rise to the top in their bid to become Self Made.

As the future Boss, with Neenah, Kevin, and Eli by your side, you’ll form The Saints, and take on Los Panteros, The Idols, and Marshall Defense Technologies as you build your empire across the streets of Santo Ileso and battle for control of the city. Ultimately, Saints Row is the story of a start-up company. It’s just that the business The Saints are in happens to be crime. 

Experience the biggest and best Saints Row playground ever created. The unique sprawling world of Santo Ileso is the backdrop for a wild, larger-than-life sandbox of thrilling side hustles, criminal ventures and blockbuster missions, as you shoot, drive, and wingsuit your way to the top.

Express yourself and unleash your inner Saint with the most advanced suite of customization tools yet seen in an open-world game – make your character, your car, and your crew your own.

Dive into epic gunfights and high-speed chases and witness outrageous only-in-Saints Row moments in an original story that charts the Saints’ remarkable rise to power. Enjoy the freedom of playing the entire campaign with a friend through seamless untethered co-op play, where you can both push the limits of your gang and create your own gameplay moments together. 

Deep Silver and Volition are delighted to announce Boss Factory, a brand new standalone demo that showcases Saints Row’s best and boldest customization suite – and it’s available today as a free download on Xbox, PlayStation and the Epic Games Store.

This Boss Factory is where your Saint is born – developer Volition has removed all boundaries so your Boss can reflect exactly who or what you want them to be. Give your Boss an extreme makeover; it’s time to get funky.

Boss Factory allows you to nip and tuck your Boss to your heart’s content. Along with outfits, hair, footwear, accessories and body options, asymmetrical face customization is included for the very first time so you can really get the creative juices flowing. Players also have the option to choose from one of eight voice options for their Boss, and can choose from scores of emotes to add that extra flair. 

Once you’re happy with your creation, you can save it for later when the game launches, or you can share your creation with the world right now and also download other player characters at SaintsRow.com. After sharing a character from Boss Factory, players will receive two free helmets for use in the game.

The social experience really comes alive on the Boss Factory hub found at SaintsRow.com, Fans and designers can browse galleries of player-created Bosses, and registered users can share or download any creation direct to their console or PC (which can be edited even further using Boss Factory).

When registering for a Saints Row account via the Boss Factory hub, you will receive the exclusive Marshall Rocket Launcher, unlocked and ready to use in the full game at launch.

Tips and tricks on how to get started with Boss Factory are available on the Saints Row website and budding bosses can follow the official Saints Row Twitter account for weekly challenges, competitions, and to see the greatest creations from the Saints Row community.

Key Features:

• Witness the Birth of The Saints – Play through an action blockbuster original story full of criminality, extraordinary scenes and signature surprises laced with humor.
• Discover the Weird, Wild, West – Dive in to Santo Ileso, the biggest and best Saints Row playground ever. Spread across nine unique districts surrounded by the vast, majestic beauty of the Southwest Desert.
• Build Your Criminal Empire – Take over the city block by block, wage war against enemy factions, and tighten your grip on the streets with ingenious criminal ventures.
• Fire Guns. LOTS of Guns – Shoot revolvers from the hip, fire and forget with a rocket launcher, or obliterate up close using melee heavyweights complete with brutal takedowns. A vast variety of familiar and exotic weapons, all customizable, and all deadly fun.
• Take to the Streets and the Skies – Blast through urban and desert environments in any one of the cars, bikes, planes, helicopters, VTOLs, hoverbikes, hoverboards, go-karts or equip your wingsuit to swoop around.
• Unprecedented Customization – Create the Boss of your dreams, with the most extensive character customization suite ever seen in the series, then complete the look with incredible options for weapons and vehicles.
• Seamless Co-Op – Experience everything on offer with a friend at any time, via fully untethered drop-in / drop-out co-op, skipping the need to take either of you out of the outlandish action. Play nice together, or play all new pranks on your teammate. After all, who’s the Boss now?

Players can pre-order the game via Microsoft Store, PlayStation Store and Epic Games Store, and all good retailers.

Saints Row is coming to Xbox One, Xbox Series X|S, PS4, PS5 and PC (Epic Games Store) on August 23, 2022.