RedDeer.Games will use their experience gained from developing some of the most popular apps and games on Nintendo Switch, such as nOS, Sport & Fun: Swimming, Family Chess, Comic Coloring Book, and AAA Clock, to develop family-friendly apps for fun and learning.

Stories about a village of friendly, cooperative Smurfs and the wizard Gargamel who hunts them have been attracting children in front of screens and comic book pages for years. 

RedDeer.Games will act as both producer and publisher of new apps with the Smurfs for Nintendo Switch. This year's console launch will coincide with the celebration of the Smurfs' 65th anniversary, the debut of the Smurfs new series on popular streaming platforms, and some new exciting announcement about the long-awaited new Smurf movie.

"The Smurfs universe is perfect for such games," says Dominik Czarniga, co-founder and chief creative officer of RedDeer.Games. "Sympathetic and loved by kids characters inhabit a fantastic, visually interesting world. Many people in our creative department remember them from the cartoons they watched as children," he adds.

"We are so excited to bring more Smurf Fun on Nintendo Switch with this new partnership with the talented teams at RedDeer.Games. This is a great opportunity to connect with kids and parents with brand-new smurfy creative and fun apps and games,"  says Fabienne Gilles,  Head of Consumer Products & Family Entertainment at IMPS – The Smurfs. 

The blue folks made their comic book debut, written by Pierre Culliford (a.k.a. Peyo), back in the 1950s, and animated series featuring them have been broadcast in more than 100 countries and raised several generations.

The latest feature-length films with the Smurfs (the first in the series was released in 2011), in which 3D animation was mixed with scenes recorded with real actors, have also gained great popularity. These Hollywood blockbusters from Columbia Pictures and Sony Pictures Animation starred Neil Patrick Harris, Katy Perry, and other great actors. The three installments generated a total of more than $1 billion in revenue.

In 2022, the Smurfs brand owners announced a partnership with Paramount Pictures and Nickelodeon Animation. It will result in more high-budget film projects with a first theatrical release slated for February 2025. 

The Smurfs will be available later in 2023.