Beginning August 28, the price of an Xbox 360 Elite console will drop by $100, now priced at just $299.99 estimated retail price in the United States (€249.99/£199.99 in Europe).
On top of that, the Xbox 360 Pro console will now be priced at $249.99, reflecting a price reduction of $50, while supplies last. Starting at just $199.99 for the Xbox 360 Arcade console,Xbox 360 puts all your entertainment in one place so you can play games, watch movies and TV shows, listen to music, and, coming this fall, keep up with your Twitter and Facebook social circles, all from your Xbox 360. And, as announced earlier this year, the Xbox 360 you buy today will work with code-named "Project Natal" and controller-free gaming in the future."With the holiday season right around the corner, it's already time to start looking for entertainment and gifts that everyone will enjoy," said Shane Kim, corporate vice president of strategy and business development for the Interactive Entertainment Business at Microsoft Corp. "If you're looking for deep experiences that don't require deep pockets, now is the time to purchase an Xbox 360. We've got the best games, a vast library of TV shows and movies, new music experiences, more ways to connect friends and family, and so much more on the horizon including 'Project Natal'—no controller required."
“With the Christmas season right around the corner, it’s already time to start looking for entertainment and gifts that everyone will enjoy,” said Chris Lewis, vice president Interactive Entertainment Business at Microsoft Europe. “We have a goal over the next 18 months to reinvent entertainment in the living room and we want to ensure that we have the right foundations in place for our consumers to make simple informed choices around their entertainment platform. We know that price is a critical influencing factor in consumer choice, but we also know that consumers across Europe are looking for value, benefit and entertainment experiences, so we need to address all these points to continue to grow and be successful in Europe.”
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