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Unity Teams Up With Facebook To Create New Gaming Platform

by Rainier on Aug. 18, 2016 @ 5:03 p.m. PDT

Unity Technologies and Facebook announced a strategic partnership to give Unity developers new ways to reach and engage Facebook’s audience of 650M+ gamers.

Unity and Facebook are collaborating to build new functionality into Unity that streamlines the process for exporting and publishing games onto Facebook. This will allow Unity developers to quickly deliver their games to the millions of people who enjoy playing Facebook-connected games every month, and the chance to participate in an ecosystem that paid out over $2.5 billion to just web-game developers in 2015 alone.

“Developers channel their talent and passion into creating amazing games, but development is only part of the challenge,” said Elliot Solomon, Vice President, Business Development at Unity Technologies. “Integrating tools that provide effortless access to Facebook’s network is a key part of helping developers find the success they deserve.”

Starting today, we’re selecting a limited group of developers to receive immediate access to a closed-alpha build of the new export to Facebook functionality in Unity version 5.4.  Applications are being accepted until August 31, 2016. New developers will be on-boarded on an ongoing basis throughout the testing period.

“Our mission is to give people the power to discover, play and share the games they love with the people they care about,” said Leo Olebe, Director of Global Games Partnerships at Facebook. “Unity is the world's leading game development platform. It's great to be working with them to help developers find new audiences for the games they pour their hearts into.”

Interested developers can apply here by August 31, 2016 to request immediate access and begin testing the alpha build of the new export to Facebook functionality in the Unity Editor.

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