Blake Griffin, former Oklahoma Sooner and the projected top pick in the 2009 NBA Draft, will be the new face of EA Sports NCAA Basketball 10. Griffin has an explosive presence, exciting college stadiums with massive dunks, huge blocks, and aggressive rebounds, and was a natural choice to represent the college game as cover athlete for NCAA Basketball 10. Griffin is the consensus national Player of the Year, winning the Big 12, Associated Press, Naismith, Sporting News, and John Wooden Player of the Year awards, and led his team to an Elite Eight appearance in the 2009 March Madness Tournament, where they lost to eventual champions, UNC. The 2009 NBA Draft is presented by EA Sports.

NCAA Basketball 10 brings the emotion, intensity, and spirit of college basketball by capturing every detail in the stadium, from cheerleaders and mascots to wild crowds and real NCAA Basketball announcers. NCAA Basketball 10 builds on a new game engine introduced last year, refining and improving core gameplay functions, and adding more depth to the popular ‘styles of play’ and ‘set your tempo’ features, making NCAA Basketball 10 a strategic and entirely unique basketball gameplay experience.