In a series of firsts for the franchise, NBA 2K24 will deliver crossplay*, a new Mamba Moments game mode, and a groundbreaking leap in technology.

Celebrate 25 years of the award-winning NBA 2K series with a new, exclusive anniversary edition packed with content and rewards, including a 12-month subscription to NBA League Pass and a limited-time Summer League Pre-Order Bonus.

To celebrate the return of Kobe on the NBA 2K cover, players will be able to channel their inner-Mamba mentality in the brand-new Mamba Moments mode. Recreate some of Kobe’s most captivating performances and progress through his transcendent journey from a young phenom to one of the greatest players of all time. In addition, NBA 2K24 will introduce ProPLAY - a groundbreaking new technology that directly translates NBA footage into NBA 2K24 gameplay. ProPLAY delivers animations and movements via on-court NBA action for a generational leap in authenticity on PS5 and Xbox Series X|S. More details on Mamba Moments and ProPLAY will be released later this summer. NBA 2K24 will offer three editions of the game in various digital and physical formats: a Kobe Bryant Edition, a legendary Black Mamba Edition, and an all new, exclusive 25th Anniversary Edition, which includes a 12-month subscription to NBA League Pass**.

2K today unveiled that Seasons are evolving in NBA 2K24 with more ways to play and earn rewards every six weeks.

NBA 2K24 Seasons will feature a new unified Seasonal progressions track that combines MyCAREER and MyTEAM into one linear rewards system. Also, in addition to the free Seasons experience 2K players already know, NBA 2K24 will feature two premium Season Pass options – Pro and Hall of Fame. The free experience will continue to be open to all players, offering the same quality experience they’ve come to expect from NBA 2K Seasons, but now thanks to the addition of cross-progression, players can earn even more rewards as they level up this year.

Seasons are evolving in NBA 2K24 with two updates that will add more ways to play and earn rewards every six weeks. With the introduction of a unified progression path across MyTEAM and MyCAREER, players will maximize the value of their time spent in game. In addition to the robust free rewards experience players know and love, NBA 2K24 will now also offer premium Season Pass options for those looking to earn even more rewards as they level up each season.

Seasonal Progression Track Brings More Value for Time Invested

NBA 2K24 Seasons will feature a new unified Seasonal progressions track that combines MyCAREER and MyTEAM into one linear rewards system. Throughout each season, players will earn a free reward from both modes each time they reach a new level. With the new Seasonal progression track, players will now have more choice in how they earn their rewards with a new freedom to explore all that NBA 2K24 has to offer – without jeopardizing their progress.

New Season Pass Options Bring More Rewards

In addition to the free Seasons experience 2K players already know, now with the addition of cross-progression, NBA 2K24 will feature two premium Season Pass options – Pro and Hall of Fame. Players who choose to purchase the Pro or Hall of Fame pass options will earn even more rewards and benefits as they play through Levels 1-40. Each Season, players will be able to choose the best Season Pass option for their own journey as they hit the court to reach Level 40:

• Free Rewards Experience (FREE) – The free experience will continue to be open to all players, offering the same quality experience they’ve come to expect from NBA 2K Seasons with the now added benefit of unified progression. Players will have the chance to earn up to 80 Level rewards as they play to unlock all 40 Level rewards for both MyCAREER and MyTEAM modes.
• Pro Pass ($9.99 USD)* – The Pro Pass will offer the ability to earn 40 additional Premium Level rewards, along with additional VC and MTP rewards that can be earned throughout the season. With Pro Pass, players will unlock a Premium Level reward for each level achieved. Players will also immediately acquire four Season Pass rewards after purchasing the pass. For $9.99, players can upgrade from a Pro Pass to a Hall of Fame Pass with a Pass Upgrade at any point in the Season.
• Hall of Fame Pass ($19.99 USD)* – The Hall of Fame Pass will include everything in the Pro Pass and more. The Hall of Fame Pass also features one additional Season Pass reward, for a total of five Season Pass rewards, a 15% XP Booster for the entire season, 10 Level Skips immediately applied to the Season reward track and more.

*NBA 2K24 Pro Season Pass and Hall of Fame Pass require base game, internet connection and NBA 2K Account.

All editions of NBA 2K24 are available for preorder*** now:

• The brand new, limited availability 25th Anniversary Edition will be available through September 10, 2023 for $149.99*** on PS5, PS4, Xbox Series X|S, Xbox One, and PC. The exclusive 25th Anniversary Edition includes a 12-month subscription to NBA League Pass** courtesy of Take Two; a Summer League Pre-Order Bonus (available from July 7 - July 17, 2023)*****; 100K Virtual Currency and MyTEAM content******, including 50K MyTEAM Points; a Ruby Cover Star Kobe Bryant “Rookie Card”; an all-new 2K24 Option Pack Box; One 10-pack Box MyTEAM Promo Packs; a Kobe Bryant Cover Star Sapphire Card (24 era); 1 Diamond Shoe; 1 Ruby Coach; and a new 2-hour Double XP Coin; as well as MyCAREER content, including 15x 6 types of MyCAREER Skill Boosts; 15x 3 types of Gatorade Boosts; a 2-hour Double XP Coin; 4x MyCAREER T-Shirts; Backpack; Electric Skateboard; and Arm Sleeves a new Black Mamba MyPLAYER Capsule featuring a Black Arm Sleeve, Purple Oversized T-Shirt, a Yellow T-shirt and a Kobe Player Panel.
• The Black Mamba Edition will be available for $99.99**** on PS5, PS4, Xbox Series X|S, Xbox One, Nintendo Switch and PC; along with 100K Virtual Currency and MyTEAM content*****, including 15K MyTEAM Points; an all-new 2K24 Option Pack Box; One 10-pack Box MyTEAM Promo Packs; a Kobe Bryant Cover Star Sapphire Card (24 era); 1 Diamond Shoe; 1 Ruby Coach; and a new 2-hour Double XP Coin; as well as MyCAREER content, including 10x 6 types of MyCAREER Skill Boosts; 10x 3 types of Gatorade Boosts; a 2-hour Double XP Coin; 4x MyCAREER T-Shirts; Backpack; Electric Skateboard; and Arm Sleeves;
• The Kobe Bryant Edition will be available for $59.99**** on PS4, Xbox One, Nintendo Switch and PC and $69.99**** on PS5 and Xbox Series X|S.
• Dual-gen access is included for the Black Mamba Edition and 25th Anniversary Edition for the PS5, PS4, Xbox Series X|S and Xbox One platforms and provides a version of the game on each console generation within the same console family.

Players in the U.S. and Canada can also purchase a limited version of the WNBA Edition as a GameStop exclusive, featuring WNBA All-Star, NCAA all-time triple-doubles leader and New York Liberty guard, Sabrina Ionescu, as this year’s cover star.

Lastly, for returning fans of NBA 2K23, players can now complete a MyTEAM Triple Threat Challenge game against three different eras of Kobe, to earn special rewards in NBA 2K23 and NBA 2K24, available starting Friday, July 7 to Tuesday, August 28 at 11:59 p.m. PDT / Wednesday, August 29 at 2:59 a.m. EDT / 07:59 a.m. BST / 08:59 a.m. CEST.

NBA 2K24 is coming to PS4, Xbox One, Nintendo Switch and PC ($599.9) as well as PS5 and Xbox Series X|S ($69.99) on September 8, 2023.

*Crossplay only available on New Gen NBA 2K24. NBA 2K Account, internet connection and separate, paid online console subscription required.

** Offer only available with purchases of the NBA 2K24 25th Anniversary Edition (Digital). 25th Anniversary Edition (Digital) only available through September 10, 2023. See https://nba.2k.com/2k24/faq/ for availability details. NBA League Pass code will be delivered to the email address associated with the NBA 2K Account with which the 25th Anniversary Edition Bonus Content was redeemed within 3 days of redemption (but no earlier than October 6, 2023). If you return your purchase or do not redeem your Bonus Content before December 1, 2023, you will not receive your NBA League Pass code. Code for NBA League Pass must be redeemed by December 31, 2023. Any codes for NBA League Pass not redeemed by such date will be void. Limit one (1) NBA League Pass code per person or account. Each code can only be used once and subsequent attempts to re-submit or re-use the same code will be void. If a person enters the same code into multiple accounts or attempts to establish multiple accounts, the code and/or account may be void. Code has no cash value. To the extent permitted by law, in-game items are provided "as is” with no warranty or guarantee. Codes cannot be substituted, transferred, sold, bartered or auctioned. If any code or redemption thereof is counterfeited, or if any part of a code is illegible, mutilated or tampered with in any way or obtained through illegitimate means, or if a code contains or reflects printing, typographical, mechanical or other errors, the code and/or redemption thereof, as applicable, will be rejected and will be deemed void and invalid. Liability for an irregular code is limited to providing another code, subject to verification of original code irregularity. NBA League Pass valid for 12 months from redemption and auto-renews monthly unless canceled prior to the renewal date at the then-current published MSRP for NBA League Pass in your territory. You will be notified in advance of auto-renew and will be able to opt-out before auto-renewal without being charged. Full auto-renewal details, including how to cancel: https://support.watch.nba.com/hc/en-us/articles/360055657714-Auto- Renewal-Policy. Credit Card, NBA 2K Account and NBA Account required. NBA League Pass is provided by NBA Properties, Inc. NBA Properties Inc. is solely responsible and liable for the NBA League Pass service and you must accept the NBA League Pass Subscriber Agreement here for U.S.: https://www.nba.com/subscriberagreement and here for outside of the U.S.: https://www.nba.com/leaguepass- termsofuse-outside-us. Offer not available in Japan, China or Belgium. NBA League Pass not available in Belarus, Cuba, Iran, Iraq, Ivory Coast, Libya, Kosovo, North Korea, Russia, Rwanda, South Sudan, Sudan, Swaziland, or Syria. See nba.2k.com/2k24/league-pass for full terms, availability, redemption and cancellation instructions.

*** Pre-Order bonus content is only available with pre-order of NBA 2K24 through Sept 7, 2023. Terms apply. For full product assortment and offer details, please visit https://nba.2K.com. Pre-order availability for the Nintendo Switch version may vary.

**** Based on 2K’s suggested retail price. Actual retail price may vary. See local retailers for more info.

***** Summer League Limited-Time Pre-Order Bonus Offer only available for purchases of the 25th Anniversary Edition (Digital) through July 17, 2023. MyTEAM bonus content granted once per NBA 2K Account and available to use across both console generations. Content will be automatically entitled in game at launch. Terms apply.

****** Virtual Currency and MyTEAM bonus content granted once per NBA 2K Account and available to use across both console generations.

****** For digital orders, bonus content will be automatically entitled in game. For physical orders, bonus content will be redeemed in-game via code in box.