Activision CEO Bobby Kontick has been calling for Sony to drop the retail price on its PS3 console for quite a while now. He was hoping that a lower-priced model would be introduced at E3, which did not happen. Valve has been claiming it won't support the PS3 because it is too difficult to develop on, while various others have claimed it requires the biggest budget out of the 3 current-gen consoles. Kontick has now made the bold statement that if Sony does not cut the price, the attach rate will drop further, which might eventually cause Activision to drop PS3/PSP support by 2010/11.

Sony has rolled out new PlayStation Store content, starting with Qore June 2009, Metal Gear Solid ($9.99), demo for NCAA Football 10, free DLCs for MotorStorm Pacific Rift and Cross Edge, song packs for Guitar Hero World Tour and Rock Band, as well as the usual game/movie trailers and PS3 themes.

Sony has rolled out new PlayStation Store content, starting with Heavy Weapon ($9.99), Gunstar Heroes ($4.99), Bomberman ULTRA ($9.99), DLCs for Killzone 2, LiitleBigPlanet, MotorStorm, The Last Guy, Burnout Paradise, Call of Duty: World at War , Dynasty Warriors Gundam 2, Tiger Woods PGA Tour 10, Tom Clancy’s H.A.W.X, Saints Row 2, Sonic Unleashed, demos for Bomberman ULTRA, Heavy Weapon, song packs for Guitar Hero World Tour. Rock Band Unplugged (PSP) and Rock Band, as well as the usual game/movie trailers and PS3 themes.

Sony has rolled out new PlayStation Store content, starting with CellFactor: Psychokinetic Wars ($9.99), Trash Panic ($4.99), Wolfenstein 3D ($4.99), MotorStorm Pacific Rift Voodoo Signature Livery Pack (Free), demos for CellFactor: Psychokinetic Wars, Fight Night Round 4, and Overlord II, song packs for Guitar Hero World Tour. Rock Band Unplugged (PSP) and Rock Band, as well as the usual game/movie trailers and PS3 themes.

At its press conference this morning, Sony announced some major enhancements are coming to the PlayStation Network, including new game content, PSP access to the PSN movie delivery service, agreements with Showtime, Starz, E! and The Weinstein Company for TV, movie, anime and sports content, and a better content manager. Games include Gravity Crash, Hustle Kings and Fat Princess: Fistful of Cake.

Sony has rolled out new PlayStation Store content, starting with Resident Evil Director's Cut ($9.99), Crash Commando Demo, DLCs for LittleBigPlanet ($3.99), MotorStorm Pacific Rift (free), Resistance 2 Multiplayer Grim Skin (free), Age of Booty Map Packs (free), Chronicles of Riddick: AODA Premium MP Pack ($9.99), Dynasty Warriors: Gundam 2 Packs (free), song packs for Guitar Hero World Tour and Rock Band, as well as the usual game/movie trailers and PS3 themes.

Sony has rolled out new PlayStation Store content, starting with downloadable PSOne titles Tom Clancy's Rainbow Six ($5.99), Ford Racing ($5.99), demos for inFAMOUS, Tiger Woods PGA Tour 10, and Disney/Pixar's UP, DLCs for LittleBigPlanet ($3.99), MotorStorm Pacific Rift (free), H.A.W.X - Russian Falcons Pack ($4.99), PAIN ($0.99), F.E.A.R. 2 Armored Front Map Pack ($6.99), song packs for Guitar Hero World Tour and Rock Band, as well as the usual game/movie trailers and PS3 themes.

Sony has rolled out new PlayStation Store content, starting with Rag Doll Kung Fu: Fists of Plastic (free), Texas Cheat 'em ($9.99), ZEN Pinball ($9.99) and demo, The King of Fighters '99 ($5.99), Spyro: Year of the Dragon ($5.99), DLCs for MotorStorm Pacific Rift, Pain, Dynasty Warriors: Gundam 2, song packs for Guitar Hero World Tour and Rock Band, as well as the usual game/movie trailers and PS3 themes.

Sony has rolled out new PlayStation Store content, starting with Qore Ep. 12 ($2.99), Puzzle Quest: Galactrix ($19.99), demos for Savage Moon, and X-Men Origins: Wolverine, DLCs for BUZZ! Quiz TV: Rock Legends ($7.99), LittleBigPlanet Norse Mini-Pack ($2.99), Disgaea 3, Sonic Unleashed, Street Fighter IV, Tom Clancy’s H.A.W.X. - US Eagles Pack ($4.99), Trivial Pursuit TV Pack ($4.99), Wheelman, song packs for Guitar Hero World Tour and Rock Band, as well as the usual game/movie trailers and PS3 themes.

D3Publisher of America's Puzzle Quest: Galactrix, developed by Infinite Interactive, incorporates a powerful blend of casual and hardcore gameplay elements, similar to Puzzle Quest: Challenge of the Warlords, into an all-new futuristic, science-fiction setting.

Sony has rolled out new PlayStation Store content, starting with Marvel vs. Capcom 2 demo, DLCs for Killzone 2 Steel & Titanium Pack ($5.99), LittleBigPlanet Egyptian Mini Pack ($2.99), Burnout Paradise Cops and Robbers ($9.99), Disgaea 3, Need for Speed Undercover: Boss Car Bundle ($4.99) and Challenge Series Expansion (free), song packs for Guitar Hero World Tour and Rock Band, as well as the usual game/movie trailers and PS3 themes.

Check out the following new screens and trailers from Sony's Gamers Day 2009 lineup:

• 'Fat Princess' (PS3) - 27 New Screens
• 'Patapon 2' (PSP) - New Screens
• 'SOCOM: U.S. Navy SEALs: Fireteam Bravo 3' (PSP) - New Screens
• 'White Knight Chronicles' (PS3) - Facts, Features & Screens
• 'MotorStorm Arctic Edge' (PS2/PSP) - Facts, Features & Screens
• 'PixelJunk Monsters Deluxe' (PSP) Announced - Facts, Features & Screens
• 'MAG' (PS3) - Screens & Trailer
• 'PixelJunk #4' (PS3) Announced - Facts, Features, Screens & Trailer
• 'inFamous' (PS3) - New Screens

Sony has rolled out new PlayStation Store content, starting with Pulse 4/23 Edition (free), DLCs for LittleBigPlanet Heavenly Sword Mini-Pack ($2.99), Saints Row 2: Ultor Exposed ($9.99), Disgaea 3 (new characters), HAWX European Assault Pack ($4.99), The Godfather II (new character/weapons/maps), Mahjong Tales, Midnight Club Los Angeles, Naruto Ultimate Ninja Storm, song packs for Guitar Hero World Tour and Rock Band, demos for Red Faction: Guerrilla and UFC 2009, as well as the usual game/movie trailers and PS3 themes.

EA has launched its Sports Complex on SCEA's 3D social gaming community Home, allowing fans to play exclusive new EA Sports multiplayer games, meet and interact with fans, view daily, weekly and annual leaderboards, as well as watch trailers and other content from their favorite EA Sports games.

Sony has rolled out new PlayStation Store content, starting with DLCs for PixelJunk Eden Encore ($5.99), BUZZ! Quiz TV U.S. Sports ($7.99), Magic Ball Booster Pack ($2.99), F.E.A.R. 2: Toy Soldiers Map Pack (free), LittleBigPlanet, Midnight Club LA Vehicle Pack 1 ($2.99), Sonic Unleashed Chun-nan Adventure Pack ($2.99), Valkyria Chronicles, WWE SvR 2009 Roster Update 2 ($4.99) and 3 (free), song packs for Guitar Hero World Tour and Rock Band, as well as the usual game/movie trailers and PS3 themes.

Sony has rolled out new PlayStation Store content, starting with PULSE 4/9 Edition (free), Rag Doll Kung Fu: Fists of Plastic ($9.99), Flock!($14.99), LittleBigPlanet Rag Doll Kung Fu Costume Pack ($5.99), song packs for Guitar Hero World Tour, and Rock Band, demos for Flock and Sonic’s Ultimate Genesis Collection, as well as the usual game/movie trailers and PS3 themes.

Sony has rolled out new PlayStation Store content, starting with April issue of Qore (free), Comet Crash ($9.99), LittleBigPlanet Patapon Costume Pack ($1.99), PAIN: Brock Lee Character ($0.99), C&C Red Alert 3 Isles of Conflict Map Pack (free), song packs for Guitar Hero World Tour, and Rock Band, and the usual game/movie trailers and PS3 themes.

Sony has rolled out new PlayStation Store content, starting with the March edition of Pulse, Burn Zombie Burn ($9.99), Worms ($12.99), DLCs for LittleBigPlanet, PAIN, Resistance 2 Aftermath Multiplayer Map Pack ($5.99), Resistance 2 Skins, Disgaea 3, Tom Clancy’s EndWar Veteran Map Pack (free), song packs for Guitar Hero World Tour, Karaoke Revolution Presents: American Idol Encore 2, and Rock Band, and the usual game/movie trailers and PS3 themes.

Activision announced that Guitar Hero fans will have another virtual destination to join together and rock with the launch of the franchise’s very own space in SCEA's 3D social gaming community PlayStation Home, allowing users to interact, communicate and share gaming experiences together online.

While there is no official announcement yet, the existence of DJ Hero isn't exactly a secret, especially now that a teaser website has been launched. Earlier this year Activision Blizzard CEO Bobby Kotick already confirmed that DJ Hero is coming out later this year, and features a turntable that you actually can play competitively and spin discs and mix songs.

Last week Sony signed an agreement to add NBC Television shows and Universal Pictures movies to the PlayStation Store’s offerings, and has now also added VH1 and Nickelodeon content.

Sony has rolled out new PlayStation Store content, starting with Wheel of Fortune ($14.99), DLCs for LittleBigPlanet, High Velocity Bowling, PAIN, Call of Duty: World at War Map Pack 1 ($9.99), Midnight Club: Los Angeles, NCAA Basketball 09 Bracket Pack (free), Street Fighter IV, Trivial Pursuit, Unreal Tournament 3 Titan Pack (free), FIFA 09 Ultimate Team (free), song packs for Guitar Hero World Tour, Karaoke Revolution Presents: American Idol Encore 2, and Rock Band, a demo for Red Alert 3: Ultimate Edition, and the usual game/movie trailers and PS3 themes.

Sony has rolled out new PlayStation Store content, starting with Qore Episode 10 ($2.99), Red Baron Arcade ($9.99), BUZZ! Junior: Jungle Party ($4.99), Astro Tripper ($4.99), DLCs for Hot Shots Golf Out Of Bounds: Playable Sackboy ($1.99), BUZZ! Quiz TV National Geographic: Prehistoric Pack ($7.99), Burnout Paradise, Street Fighter IV Shadaloo Pack ($3.99), song packs for Guitar Hero World Tour, and Rock Band, demos for Wheelman, WWE Legends of Wrestlemania, The Chronicles of Riddick, Red Baron Arcade, and the usual game/movie trailers and PS3 themes.

Sony has rolled out new PlayStation Store content, starting with Watchmen: The End is Nigh ($19.99), High Velocity Bowling characters ($0.99), NARUTO: Ultimate Ninja STORM Pack 10 (free), Burnout Paradise toy car packs ($12.99), Skate 2 (free) Prince of Persia: Epilogue ($9.99), song packs for Guitar Hero World Tour, and Rock Band, demos for Wanted: Weapons of Fate, Watchmen, Age of Booty, as well as the usual game/movie trailers and PS3 themes.

Sony has rolled out new PlayStation Store content, starting with the newest Pulse issue, No Gravity: The Plague of Mind ($9.99), DLCs for Buzz!, Disgaea 3, Street Fighter IV’s Femme Fatale Pack ($3.99), Skate 2 San Van Classic Pack ($4.99), TLotR: Conquest Content Pack #2 ($9.99), song packs for Guitar Hero World Tour, and Rock Band, demos for Killzone 2, MLB2K9, and Tom Clancy’s H.A.W.X, as well as the usual game/movie trailers and PS3 themes.