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About Rainier

PC gamer, WorthPlaying EIC, globe-trotting couch potato, patriot, '80s headbanger, movie watcher, music lover, foodie and man in black -- squirrel!

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Microsoft Selects Exent Technologies For Digital Distribution

by Rainier on Aug. 15, 2005 @ 10:27 a.m. PDT

Microsoft has signed Exent Technologies to be Microsoft's first worldwide aggregation partner for digital distribution.

Microsoft has granted Exent the right to aggregate and distribute Microsoft PC games, including titles from the popular Age of Empires®, Age of Mythology®, Dungeon Siege®, Mechwarrior®, Rise of Nations® and Zoo Tycoon® product lines, making some of the most popular game properties available worldwide for the first time over broadband through Exent's network of Games-on-Demand service providers.

"Microsoft is committed to helping expand the PC game industry. By making our titles available through Games-on-Demand services, we can broaden our reach to new audiences and monetize additional release windows," said Ed Ventura, Director of Franchise Development, Xbox Worldwide Content and Marketing at Microsoft. "Exent's distribution channels help us to extend the lifecycle of our game catalog and to build a firm foundation for the future."

"The addition of Microsoft to our growing line-up of game publisher partners is a leap forward in the evolution of digital game distribution," said Zvi Levgoren, CEO, Exent. "Customers will be pleased with the richness of our expanded content offering, augmented by the unique suite of usability features provided as part of our services. We're delivering the very best user experience, which in turn maximizes end-user acquisition and retention for our customers."

Exent-powered Games-on-Demand services enable gamers to quickly obtain full-version games without the need to fully download them to their machines. The EXEtender(TM) technology solution helps players to enjoy a console-like gaming experience on the PC platform.

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