Activision, Inc. is taking gamers to the frontlines of combat with Call of Duty, a new umbrella brand that lets players experience the dramatic intensity of war through the eyes of common soldiers. Set on the battlefields of the 20th century's most monumental conflicts, the series will thrust players into gripping, cinematic, authentic warfare. As unsung heroes, players experience the war from the perspective of multiple characters from numerous countries, each with varying roles and duties and who fight along side fellow soldiers in epic battle sequences. The Call of Duty brand will support Activision's multi-platform strategy and include both console and PC games.