At its E3 press conference today, Ubisoft announced that it will be releasing Driver: San Francisco, the first iteration of the franchise on current-generation platforms. Scheduled for release in Q4 2010 on the Xbox 360, PlayStation 3, Windows PC and Mac, Driver: San Francisco extends the cinematic car chase experience with a new gameplay feature called "shift."

Zumba Fitness is a one-of-a-kind exercise program pairs Latin rhythms with red-hot international dance steps so you can have a blast as you party your way into shape.

Electronic Arts announced the ‘Gun Club’, an affinity program that rewards gamers for doing what they love best – enjoying their favorite games. ‘Gun Club’ members will receive benefits ranging from in-game content unlocks, early access to beta tests and demos, as well as the hottest news and exclusive access to development teams.

Bulletstorm brings new furor to first-person shooter action with its signature ‘kill with skill’ gameplay, which is packed with blockbuster moments.

Need for Speed: Hot Pursuit will transform online racing by bringing to life the adrenaline and intensity of high speed cop pursuits and changing the way that people connect and compete with their friends.

Fighting as either U.S. Marines or North Vietnamese Army (NVA), the hostile combat terrain of the Vietnamese jungle is brought dramatically to life via the Frostbite engine with a host of authentic vehicles and weapons with which to engage the enemy.

Sonic Free Riders is a extreme fast-paced boarding game that, for the first time ever in a SEGA game, will allow you to twist and turn your way through a range of visually stunning courses using Kinect's full-motion body control.

In Crysis 2, New York is under the attack of a unique and frightening alien species that combines deadly weaponry, exceptional sensory abilities and intelligent collaboration to present players with the most challenging opponents ever seen in a first person shooter.

Inspired by real events, Medal of Honor is an all-new FPS game that will introduce the Tier 1 Operator; a relatively unknown entity directly under the National Command Authority who takes on missions no one else can handle.

Isaac Clarke returns for another heart-pounding adventure, taking the fight to the Necromorphs in this thrilling action-horror experience using gruesome new tools, empowering him as he meets new characters, explores Zero-G environments, and fights against a relentless necromorph onslaught.

Dance Central is the first immersive dance video game that features and tracks full-body dance moves. Completely free from any controller, every routine has authentic choreography for beginners and experts alike to master, alongside a killer soundtrack that spans today’s current pop, hip-hop and R&B artists.

Your Shape: Fitness Evolved, Using the power of Kinect and Ubisoft’s proprietary Player Projection technology, will give players full control of their fitness experience through voice and body motions, delivering a dynamic, interactive and convenient at-home workout tailored to each player’s individual fitness goals.

Deca Sports Freedom will take sports gaming to the next level with 10 new sporting events designed especially for Kinect, allowing gamers to compete controller-free against friends and family. 

In Fable III you will be called upon to rally and fight alongside your people, ascend to the seat of power, and experience the true meaning of love and loss.

Lara Croft and the Guardian of Light follows Lara as she goes in search of the Mirror of Smoke, an ancient artifact located in a ruin known as the Temple of Light. When she finally reaches the mirror, she is ambushed by a mercenary army who takes the mirror and releases an evil entity.

To kick-start the Electronic Entertainment Expo, Microsoft world premiered Kinect for Xbox 360, formerly known as Project Natal, but also unveiled a new slim X360 version, new titles such as Crytek's X360 exclusive title code-named Kingdoms, a streaming content deal with ESPN, it's 3rd Summer of Arcade lineup, and plenty more...

Microsoft has revealed its lineup of titles that it will have on display at the 2010 E3 Expo taking place at the Los Angeles Convention Center on June 15 - 17, 2010, such as Fable II, Metal Gear Solid: Rising, Dead Rising 2: Case Zero, Halo: Reach, Gears of War 3 and plenty more...

Vanquish is a new futuristic action game under development at Platinum Games, known for Bayonetta and MadWorld. Currently, there are few details known but it looks like New York is under attack by a laser beam from space, and you play a mech soldier sent in to pick up the pieces.

Call of Duty: Black Ops will take players behind enemy lines in an entirely new chapter in the first-person action series, featuring at least two main characters, multiplayer that will go beyond the single-player story, as well as a two- to four-player co-op mode. Activision has signed an multi-year agreement with Microsoft to bring Call of Duty game add ons and map packs first to Xbox Live.