In Halo 3 Master Chief returns to finish the fight, bringing the epic conflict between the Covenant, the Flood, and the entire human race to a dramatic, pulse-pounding climax. Halo 3 Midnight Madness events are happening across the US starting Monday, Sept. 24 until its official launch, at 12:01 a.m. Tuesday, Sept. 25.

Mass Effect is a science-fiction action-RPG created by BioWare, previously known for Jade Empire, KotoR, and Neverwinter Nights. Mass Effect will deliver an immersive story driven gameplay experience with stunning visual fidelity.

Set between the largely unexplored era between Ep III and Ep IV, Star Wars: The Force Unleashed casts players as Darth Vader's "Secret Apprentice" and promises to unveil new revelations about the Star Wars galaxy. The Wii version will allow you to wield the Wiimote as a lightsaber while using the Nunchuk to torment foes with their Force powers.

World in Conflict is an RTS that delivers action and coordinated team play amidst a showdown between the Soviet Union and the US, with completely destructible 3D battlefields, aggressive team-based multiplayer and a focus on fast, hard-hitting battles.

EA's NFL Tour is a new NFL licensed video game where gamers will be able to embark on a fictional NFL road show. With real NFL players as teammates, players will travel across the country to play against each of the NFL teams in newly designed stadiums. As players defeat each of the NFL squads, they come one step closer to winning a NFL contract.

Capcom has signed a development agreement with Camelot Software, known for titles such as Everybody's Golf and Mario Golf, to work on an all-new golf game We Love Golf!, turning the Wiimote into a virtual set of golf clubs, creating the most immersive golfing experience available off the greens.

The latest October issue of Games for Windows will blow the lid off yet another Warhammer 40,000: Dawn of War expansion pack. While details are slim, the Soulstorm addon introduces a new race to the fold: the Dark Eldar. An official announcement is expected shortly ...

GEON: emotions is a psychedelic, pick-up-and-play game of rapidly changing tactics. Playing as one of eight emotions – Rage, Passion, Fear, Envy, Rapture, Courage, Bliss or Melancholy – players must race to collect pellets and score goals, using power-ups and their ‘emotional’ strengths and weaknesses. Geon emotions comes to Xbox LIVE Arcade this Wednesday, Sept. 19th, 2007 at 9:00 a.m. GMT (2:00 a.m. PDT).

NHL 08 will feature an exclusive AHL license for the first time, with all 29 teams from the primary development league for the NHL fully playable in game. EA has released the first patch, unlocking the new Reebok Edge jersey for your players (no need for the h3oyxpwksf8ibcgt console unlock code).

Rebelmind's The Chosen: Well of Souls is a 3D hack'n slash set in the 19th century. You are Frater Simon sent on a mission by the monasteries to free God's Envoy, taken hostage by a mighty Alchemist Marcus who uses human souls to strengthen his own powers in order to rule the world.

IAC and GarageGames announced the creation Web-based videogame network, providing compelling original action games through a standard Web browser using GarageGames development tools.

With the world plunged in eternal darkness and the Gods rendered powerless, Kratos will face the most feared creatures of Greek Mythology, and ultimately be forced to choose between his own personal redemption and saving the ancient world from certain destruction.

Another day, another batch of games shipped to stores. Instead of giving them all their own posts, we grouped them, and so far there are announcements for:

• Blazing Angels 2 (X360/PC)
• Coded Arms: Contagion (PSP)
• Dewy's Adventure (Wii)
• Digimon World Data Squad (PS2)
• Digimon World Dawn/Digimon World Dusk (NDS)
• Ducati World Championship (PC)
• MySims (NDS/Wii)
• Namco Museum DS (NDS)
• Nancy Drew: The Deadly Secret of Olde World Park (NDS)
• Stranglehold (PC)
• Syphon Filter: Dark Mirror (PS2)
• 
  
  We will update this throughout the day when new announcements become available. Read more for details ...

Avalanche Studios, known for Eidos' Just Cause, announced the completion of their Avalanche engine v2.0 architected for the next generation of consoles which simulates advanced scalable landscapes and high end characterization, which set to make its first appearance at this years' Tokyo Game Show.

According to a series of new reports from DFC Intelligence the worldwide video game and interactive entertainment industry is expected to grow from about $33 billion in 2006 to as much as $47 billion in 2009.

Sacred 2 is a action-oriented deep fantasy RPG where players are immersed in an epic journey through the medieval-like kingdom of Ancaria featuring pitched battles and a wide range of enticing quests.

Nintendo's latest incarnation in the Super Smash Bros. series gets all new characters ranging from Kirby and Wario to Samus, and even Metal Gear Solid's Snake. Series creator Masahiro Sakurai announced that the game will be playable over Wi-Fi, featuring two primary connection methods, With Friends and With Anyone, for up to 4 players. Those playing With Friends will have a number of special options available for them that are not available in matches With Anyone.

Empire Earth III allows players to build and rule an empire from the ancient world to the distant future, battling it out across the globe through the eons in a bid for worldwide control, offering continuous free-form gameplay that will allow players to keep units from one battle to the next.

In The Simpsons Game, Homer, Marge, Bart, and Lisa use exciting, all-new powers to save the world from rising chaos. To help the Simpsons, gamers at home must journey through all of Springfield (as well as vast worlds beyond!), vanquish an amazing array of villains, and fight their way through parodies of multiple popular games.

FM2 features authentic simulation physics, bone-jarring damage, photo-realistic graphics, 300 of the world’s hottest cars for you to collect, licensed tuning and plenty of customization options. Without giving specific details Community Manager Che Chou revealed that 10turn, if all goes well with the certification process, plans on dropping Forza 2's first real DLC pack on Xbox Live Marketplace.